Customer Marketing Manager

Summary

Join SevenRooms as a Customer Marketing Manager and play a pivotal role in ensuring customer awareness and adoption of key platform features. You will develop and implement customer-centric marketing strategies, collaborate with various teams to create targeted campaigns, manage campaign execution and calendars, and analyze performance using key metrics. Leverage CRM and marketing tools to track progress and identify customer challenges. Stay updated on industry trends and competitor strategies. This role requires a bachelor's degree in Marketing, 3+ years of experience in marketing (preferably customer marketing or account management in tech or hospitality), and strong analytical and communication skills. SevenRooms offers a comprehensive benefits package including unlimited PTO, paid parental leave, equitable compensation, comprehensive health benefits, 401k, life insurance, and various wellness programs.

Requirements

• Have a bachelor’s degree in Marketing or a related field
• Possess at least 3+ years of experience in marketing, with a strong preference for customer marketing or account management experience in the tech or hospitality industry
• Be a customer-focused individual who is passionate about creating engaging customer experiences and building strong relationships
• Have a proven track record of executing successful marketing campaigns and events
• Be highly analytical and data-driven, comfortable with CRM software and other marketing analytics tools
• Possess excellent communication and interpersonal skills, capable of working cross-functionally and with diverse teams
• Be creative and innovative, constantly looking for new ways to engage customers and improve marketing strategies
• Be proactive, organized, and can manage multiple projects simultaneously in a fast-paced environment
• Have a passion for the hospitality industry and are excited about the impact technology can have on improving customer experiences

Responsibilities

• Develop and implement a comprehensive customer-centric marketing strategy that deepens engagement, enhances customer retention and drives customer advocacy
• Collaborate with the sales, customer success and product teams to create targeted campaigns that highlight product features and customer successes
• Manage the creation, execution and overall calendar of customer marketing campaigns, including new product releases, newsletters, webinars and other promotional materials
• Monitor and analyze the performance of content initiatives using key metrics. Use data-driven insights to refine strategies and improve effectiveness of customer content marketing efforts
• Utilize CRM and other marketing tools to track campaign performance and customer engagement metrics
• Work closely with the customer success and support teams to identify common customer challenges and develop marketing solutions to address them
• Stay informed of industry trends and competitor strategies to ensure our customer marketing remains innovative and effective

Preferred Qualifications

Customer marketing or account management experience in the tech or hospitality industry

Benefits

• A fresh start with a flexible and independent working schedule: SevenRooms provides all employees with their first two (2) weeks of employment as paid time off to relax and recharge before starting their journey with us. You'll also have access to unlimited paid time off, including tenure-based PTO minimums, paid parental leave, and the option to work anywhere at any time
• Equitable compensation: Our compensation packages are based on external market data. At SevenRooms, you can expect to be paid well for your contributions towards transforming the hospitality industry. We also offer equity for all employees as part of our commitment to everyone being an owner and working together to build an outstanding company. The salary range for this role is $105,000.00-$110,000.00. This is the range SevenRooms in good faith believes is the range of possible compensation for this role at the time of the posting. This range is only applicable for jobs to be performed remotely in any US state. Base pay offered may vary depending on, but not limited to education, experience, skills, geographic location, travel requirements, sales or revenue-based metrics, and business needs. This range may be modified in the future. This job is also bonus eligible
• Comprehensive benefits package: We offer a full slate of benefits for our employees and their families: comprehensive medical, dental, and vision benefits, commuter benefits, gym reimbursement, 401K plan, life insurance, and unique wellness offerings including One Medical, Spring Health, Carrot, and Headspace
• Employee programs and recognition: Through our Roomie's Choice program, all employees at SevenRooms receive a monthly stipend to spend however they see fit. You'll receive an additional quarterly dining credit to use towards SevenRooms clients and a unique milestone reward for every year you're a part of our team
• Opportunities for training and professional development: Your manager will partner with you on establishing quarterly goals that not only benefit our organization but aid in your overall career development and advancement. SevenRooms also provides financial support for continuing education, certifications, or participation in external training programs