Digital Engagement Specialist

Summary

Join a growing customer experience agency as an SEO-focused Digital Engagement Strategist. You will develop and execute SEO strategies for multiple clients, conduct technical SEO audits, analyze data using various tools, and collaborate with clients and internal teams. This fully remote role requires experience in SEO strategy and implementation, data analysis, and client communication. The agency offers a collaborative environment, work-life balance, and comprehensive benefits.

Requirements

Strategize, implement, and optimize digital marketing initiatives that drive measurable results

Responsibilities

• Develop and execute tailored SEO strategies for multiple clients, ensuring alignment with their business goals and industry best practices
• Conduct in-depth keyword research, competitor analysis, and content gap assessments to identify optimization opportunities
• Collaborate with client content and design teams to improve on-page elements, including meta tags, headings, internal linking, and content structure
• Conduct regular technical audits to address crawl errors, site speed issues, mobile usability, and indexation problems
• Manage sitemaps, robots.txt, schema markup, and structured data to enhance client websites’ search performance
• Collaborate with development teams to ensure technical best practices are implemented effectively
• Use tools such as Google Analytics (GA4), Google Search Console, Semrush, Ahrefs, Screaming Frog, and Looker Studio to monitor SEO performance and identify trends
• Prepare and deliver reports that highlight key performance metrics, insights, and actionable recommendations to clients
• Work with clients to establish clear KPIs and benchmarks for SEO success
• Serve as the primary SEO contact for assigned clients, providing strategic guidance and actionable insights
• Partner with internal teams across paid media, UX, technology/development, social media, and analytics to deliver integrated marketing solutions
• Contribute to the agency’s knowledge base by creating reusable documents, templates, and best practices for SEO workflows
• Optimize new and existing content to drive organic search visibility and user engagement
• Support clients in creating content strategies informed by keyword research, user intent, and analytics insights
• Develop A/B and multivariate testing plans for content elements, analyzing performance and recommending improvements

Preferred Qualifications

• Background in healthcare, pharma, or MedTech industries
• Familiarity with local SEO, voice search optimization, and structured data
• Experience integrating SEO with paid media campaigns and CRM strategies
• Certifications in Google Analytics (GA4), Google Ads, or SEO-related tools
• Knowledge of user experience principles and conversion rate optimization

Benefits

• Fully Remote
• Full Health benefits with 50% employer coverage
• Over 6 weeks of total PTO between vacation/flex/sick/mental health days and holidays
• Up to 6 weeks of fully paid maternity and paternity leave
• 5 week sabbatical every 5 years of employment
• Up to 2 days of total PTO for volunteerism
• 401k w/ up to 4% match
• Yearly performance-based bonus
• Weekly paid Door Dash lunch
• Yearly $300 home-office allowance
• Summer Fridays
• Mac Laptop
• Employee Referral Bonuses
• Annual in-person holiday party