Director, Marketplaces
Darkroom
Job highlights
Summary
Join Darkroom, a fast-growing marketing agency, as their Director of Marketplaces (Amazon)! You will be responsible for managing client relationships, overseeing marketplace ad and organic content strategies, and ensuring the achievement of client KPIs on platforms like Amazon and Walmart. This remote role requires strong account management, strategic thinking, and digital marketplace expertise, particularly with Amazon FBA and Seller Central. The ideal candidate possesses 5-7+ years of relevant experience, a Bachelor's degree, and excellent communication and analytical skills. Darkroom offers a competitive salary and benefits package, including unlimited vacation, remote work options, health and wellness benefits, parental leave, and a 401k program.
Requirements
- Have 5-7+ years of experience in Amazon-specific account management, digital marketing, or a similar field
- Have previous Amazon experience, whether at an aggregator, agency, or brand
- Possess a Bachelor’s Degree
- Have proven senior experience managing large client accounts in Amazon and e-commerce marketplaces
- Have a strong understanding of marketplace algorithms, digital advertising strategies, data analysis, and KPI management
- Possess excellent communication and presentation skills, with the ability to articulate complex strategies and build rapport with clients
- Possess excellent leadership and team management skills, with experience managing diverse teams
- Be proficient in data analysis, with a knack for identifying insights and making data-driven decisions
Responsibilities
- Serve as the primary point of contact for all clients, fostering strong relationships, understanding their needs, and aligning our strategies to help achieve their business goals
- Develop and execute end-to-end marketplace strategies, including inventory analysis and forecasting, goal setting, promotional planning, competitive analysis, and continued optimization
- Lead the development of insight-backed media strategies for Darkroom’s CPG clients on Amazon
- Manage and update our proprietary Commerce Database for Amazon
- Manage vendor relationships, including responsibility for helping team obtain relevant estimates, RFPs, favorable rates, value-adds, and information about new products & services
- Keep up to date with, and vet, emerging platforms, shopper media vendors and innovation trends specific to Amazon, and regularly share new opportunities with our clients
- Be responsible for the performance of your book of business on Amazon. Main KPIs will be revenue growth, client retention, and brand specific metrics like ACOS, TACOS
- Analyze marketplace data to assess performance metrics, competitor identify trends, and drive data-driven adjustments to optimize campaigns
- Work closely with internal teams, including Brand Managers, Brand Associates, PPC leads and our Creative team to ensure cohesive marketplace strategies and leverage resources effectively. Collaborate with other departments to integrate advertising strategy into overall brand strategy
- Identify upsell and expansion opportunities within accounts, contributing to company revenue growth goals
- Mentor and lead brand managers and brand associates, sharing best practices and fostering a culture of learning and continuous improvement
Preferred Qualifications
- Have Walmart and other retail media exposure
- Have strong Seller Central skills/Vendor Central experience
- Have agency experience
Benefits
- Unlimited Vacation Policy and Holidays
- Remote-first culture
- Company-sponsored medical, dental, and vision benefits
- Flexible and supportive parental leave policy for both birthing and non-birthing parents
- After one year with Darkroom, a robust 401k program with company match, equity incentives, and a profit-sharing opportunity
- Endless opportunities for growth
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