Summary
Join Factal, a risk intelligence platform, as their Director of Marketing to lead their marketing function and scale their enterprise SaaS growth. This role requires a proven B2B marketing leader who thrives in fast-paced environments and can scale a demand generation engine. You will drive the marketing strategy, collaborate with sales, product, and leadership, and own much of the execution. Factal offers a competitive salary, stock options, and benefits, including full paid medical, vision, and dental coverage, 4 weeks of paid time off, 12 paid holidays, parental leave, and a 401K.
Requirements
- 5+ years of B2B marketing experience
- Proven success driving growth at an enterprise SaaS company
- Comfortable being both strategic and tactical โ rolling up your sleeves is second nature
- Experience creating and executing marketing events and campaigns with measurable ROI
- Strong modern writing and storytelling skills; able to simplify complex topics for enterprise audiences
- Good visual judgment with an ability to guide marketing design work
- Hands-on experience and comfort level with generative AI tools like ChatGPT
- Familiarity with tools like HubSpot, Linkedin Sales/Ads and Google Ads/Analytics
Responsibilities
- Develop and execute a comprehensive marketing strategy aligned with Factalโs growth objectives and sales targets
- Build and manage the demand generation funnel with a focus on high-quality enterprise leads
- Organize and oversee impactful events to drive leads and thought leadership
- Lead brand positioning and messaging, refining how we tell Factalโs story to key verticals and personas
- Own campaign planning and execution across email, social and partner channels
- Lead content creation with Factalโs brand voice for thought leadership, case studies, whitepapers and sales enablement
- Oversee website content and performance, ensuring it effectively converts and communicates our value
- Measure and report on marketing performance, iterating based on data and insights
Preferred Qualifications
- Startup or early-stage experience a strong plus
- Understanding of global security or risk management
Benefits
- Competitive salary, stock options and benefits
- Remote-friendly work environment
- Mission-driven company making a real-world impact
- Collaborative team with room to shape the role and grow
- Supportive culture that values transparency and trust
- Rapid innovation in AI and product development
- Full paid Medical, Vision, and Dental Coverage
- 4 weeks Paid Time Off
- 12 Paid Holidays
- Parental Leave: Up to 12 weeks paid
- 401K (non-matching)
- Basic Life Insurance Policy fully covered by Factal
- Lots of dog pics
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