Director of Sales Analytics & Business Planning

Summary

Join Cranial Technologies as the Director of Sales Analytics & Business Planning, leading data analytic solutions to enhance sales strategy and improve decision-making. Collaborate with the Chief Operations Office and National Sales Director to execute on strategic priorities. This remote role (with 10% travel) involves developing predictive models, interpreting data, defining KPIs, and setting sales goals. You will also manage compensation plans and ensure CRM data accuracy. Communicate strategic updates to senior leadership and the Board of Directors. Only US-based candidates are considered.

Requirements

• Bachelor's degree required
• 7-10+ years of experience in strategy, business planning & analytics, budgeting, compensation analytics and/or other similar roles preferrable as part of an organization’s Sales team
• Proven ability to translate complex data into clear insights that influence decision-making
• Experience managing compensation analytics and budgeting processes
• Experience with CRM governance, data quality management and process optimization
• Proficiency aggregating data from multiple sources, utilizing a suite of tools (Excel/Power BI/Python w/ NumPy and Pandas libraries) to analyze performance, report upon key trends and generate insights – detail oriented and data-driven
• Strong CRM understanding (e.g., Microsoft Dynamics) and data visualization capabilities
• Excellent written, verbal, and presentation skills, including reporting to senior executives and boards
• Strong interpersonal and collaboration skills; capable of influencing across departments
• Innovator with high intellectual curiosity and a results-oriented mindset
• Ability to identify trends, develop long-term strategies, and adapt plans in real-time
• Self-motivated, competitive, driven, and capable of managing multiple priorities with attention to detail and follow-through
• Experience in coordinating, monitoring, and adjusting strategic projects and initiatives across a matrixed organization

Responsibilities

• Lead, create, execute, and implement data analytic solutions to improve strategic decision making and performance within our Sales organization
• Work closely with the Chief Operations Office and National Sales Director to establish and execute on the overall strategic direction and priorities of the Sales organization through creative, data-informed analytics to generate actionable insights that will inform and influence sales performance, operations, and plans for growth
• Leverage data and technology to enhance sales strategy, improve decision-making, and support consult volume goals
• Develop and apply descriptive, predictive, and correlational models to extract actionable insights and define key metrics
• Interpret complex data into compelling business narratives and performance dashboards to drive informed action
• Define, track, and evolve KPIs across the sales organization, including rep activity, conversion metrics, CRM adherence, and provider retention
• Set monthly consult goals by territory and collaborate with sales leadership to build and refine the annual sales budget and forecasts
• Partner with leadership and HR to evaluate, design, and manage compensation plans and variable pay processes
• Ensure consistent and accurate CRM data entry and usage across the sales organization
• Communicate strategic updates, risk assessments, and project status to senior leadership and the Board of Directors as well as promote a culture of data-driven practices across the organization

Benefits

• Base Salary of $150,000 + Variable Compensation Plan with on target earnings between $180,000 - $200,000
• Comprehensive Medical, Vision, and Dental Insurance
• 401k with Company Match
• 3.5 Weeks PTO plus 7 Company Paid Holidays
• Life Insurance and Short/Long Term Disability Insurance
• Company provided laptop