Remote Email Marketing Specialist

Summary

Join us as an Email Marketing Specialist at World Relief, where you'll develop and execute email marketing strategies to engage and convert leads into donors and volunteers. As a remote worker, you'll collaborate with cross-functional teams to drive email engagement and conversions, enabling us to better serve and uplift vulnerable communities.

Requirements

• Mature and personal Christian faith
• Committed to the mission, vision, and values of World Relief
• Desire to serve and empower the Church to impact vulnerable communities
• Able to affirm and/or acknowledge World Reliefs Core Beliefs, Statement of Faith, Christian Identity and National Evangelicals For the Health of The Nation document
• Technical Proficiency: Proficiency in using HubSpot email marketing platform
• Proficient in Microsoft Office and Google suites
• Up-to-date knowledge of CAN-SPAM Act and GDPR regulations to ensure compliance
• Education and Experience: 2 years of experience in mass email marketing, preferably in a nonprofit or donation-based organization

Responsibilities

• Develop and implement effective email marketing strategies in collaboration with contact owners across various offices and departments to engage and convert leads into donors and volunteers using HubSpot
• Manage email campaigns throughout their lifecycle, including planning, list segmenting, building, scheduling, testing, and reporting
• Create, audit, and optimize automated email workflows (e.g., new lead onboarding, event/trigger-based emails, and donation appeals)
• Analyze and report on email campaign performance, providing insights and recommendations for continuous improvement
• Monitor email deliverability and ensure compliance with regulations like the CAN-SPAM Act and GDPR
• Continuously monitor industry trends and best practices in email marketing, suggesting innovative ideas to maximize campaign effectiveness
• Work closely with U.S. offices and the Church and Community Engagement (CCE) team to provide recommendations and insights based on past campaign results
• Collaborate with the visual design team to optimize email templates and ensure consistent branding
• Collaborate with the digital marketing team to integrate email campaigns with other marketing channels for cohesive messaging and optimal results
• Maintain lead generation forms and triggers for automation in HubSpot

Benefits

• Medical, Dental, Vision
• 16 company Paid Holidays + 4 additional Personal days per year!
• Paid Sick and Vacation Time
• Paid Parental Leave (12 weeks for qualified employees)
• FSAs: Medical & Dependent Care, & Commuter Funding
• Supplemental Life Insurance (employee, spouse, and children)
• Critical Illness, Hospital Indemnity, and Accident insurance policies
• Legal Shield Insurance