Events Marketing Manager
dbt Labs
Job highlights
Summary
Join dbt Labs as their Strategic Events Manager and play a pivotal role in shaping our biggest brand moments. You will manage all aspects of our hosted events' sponsorship sales process, from recruitment to fulfillment, and own a revenue target. Collaborate with internal teams, including Strategic Events, Partnerships, Product Marketing, Finance, and Demand Generation. Plan, produce, and execute dbt Labs-sponsored events, overseeing budgets and vendor relationships. This role requires strong event marketing and relationship management skills, experience managing multiple projects simultaneously, and a proven track record of managing tradeshow presences and running high-impact sponsorship programs generating over $1M in revenue. The ideal candidate will have at least 5-8 years of experience in event production and sponsorship management.
Requirements
- Minimum 5-8 years of experience managing technical and logistical aspects of event production
- A proven track record in sponsorship management, including securing sponsors, building strong sponsor relationships, and generating at least $1M in revenue
- Experience managing multiple projects simultaneously
- Passion for building and maintaining meaningful relationships with partners
- Strong event marketing and relationship management skills
- Keen attention to detail
Responsibilities
- Manage all aspects of the dbt Labs hosted events sponsorship sales process, from recruitment to fulfillment
- Own a revenue target and communicate progress towards goals with Marketing Leadership
- Partner with finance to track goals and set targets
- Work with Partnerships and Product Marketing to develop the sponsorship prospectus, secure commitments, identify targets, negotiate packages, and finalize contracts
- Work with Partnerships to plan the annual Partner Summit. Understanding their goal and objectives and working to bring the event to life
- Plan, produce, and execute dbt Labs-sponsored events
- Handle logistics such as contract negotiations, catering, entertainment, production, session and content management, transportation, equipment, travel, branding, and promotions
- Oversee budgets for sponsored events, ensuring no cost overruns and providing regular expense updates to key internal stakeholders for operational transparency
- Work with stakeholders across product marketing, professional services, revenue marketing, and sales to meet event objectives, including agenda creation and sales enablement
- Develop and manage project plans, documenting processes, milestones, content deliverables, and timelines
- Oversee relationships with vendors, such as general services, AV, and independent contractors, ensuring a high level of service for world-class events
Preferred Qualifications
- Experience owning projects that require buy in and feedback from multiple stakeholders
- Experience with virtual meetings and events
- Strong capability to manage multiple deadlines and projects simultaneously
- Genuine enthusiasm for events and a love for handling their unpredictable nature
- Willingness and ability to travel at least once a month
- Understanding of what makes an event exceptional, combined with a desire to test new ideas and create memorable experiences when bringing people together
- Experience in managing vendors and contractors/freelancers (production agency, designers, etc.)
- Prior experience working with partnership teams
- Experience working on international programs
- Experience in tech industry, particularly in a start-up or scale-up phase
- Working remotely in an asynchronous environment
Benefits
- Competitive Compensation
- Equity Stake
- Unlimited vacation (and yes we use it!)
- 401k with a 3% guaranteed contribution
- Excellent healthcare
- Paid Parental Leave
- Health & Wellness stipend
- Home office stipend, learning and development stipend, office space stipend, and more!
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