AB Tasty is hiring a
Growth Marketing Manager

Summary

The job is for a Growth Marketing Manager in the UK market at AB Tasty, a global leader in AI-powered experience optimization solutions. The role involves driving pipeline and revenue through marketing strategies, generating leads, collaborating with teams, analyzing campaign data, and more. The position is based in Paris with a remote work policy.

Requirements

• Native English speaker
• Up-to-date on UK market trends, competitor activities, and industry developments to inform marketing strategies and tactics
• Excellent communication, organization, and teamwork skills

Responsibilities

• Develop and execute growth marketing strategies tailored for the UK market to drive pipeline and revenue
• Generate leads and opportunities through a demand-generation marketing strategy
• Collaborate with the marketing team to plan and implement go-to-market campaigns and content initiatives aimed at generating leads and opportunities
• Manage end-to-end planning and execution of diverse marketing campaigns, including paid ads, organic initiatives, content syndication, trade shows, speaking events, webinars, and customer events
• Work closely with the marketing team to drive the pipeline from different campaigns
• Analyze campaign data and metrics to assess effectiveness, identify areas for improvement, and make data-driven recommendations
• Work with the sales team to help understand their needs and market forces
• Maximize the New / Existing / Joint activation goals and increase partner pipeline contribution

Preferred Qualifications

• Passion for exploring the partner ecosystem in the SaaS industry
• Enthusiasm for contributing to AB Tasty’s growth journey

Benefits

• Huge impact on the company’s success
• No micromanaging; be the owner of your effort
• International reach and company language is English
• Continuous education opportunities
• Unique career opportunity in a fast-growing tech industry company
• Lots of fun events, drinks, yoga classes, and parties
• Remote working, flexible schedule
• Time for introspection with a Retreat Day after a year within AB Tasty