Kard is hiring a
Growth Marketing Manager

Summary

Join Kard's team as a highly motivated and experienced Growth Marketing Manager to drive brand awareness, top-of-funnel leads, and revenue growth. The ideal candidate will have a strong background in growth marketing, startup experience, and be skilled in developing and executing data-driven strategies that drive revenue growth.

Requirements

• Bachelor's degree in Marketing, Business, or a related field
• 5+ years of experience in growth marketing, demand generation, or a similar role, preferably within a startup environment
• Proven track record of developing and executing successful, data-driven marketing campaigns that drive growth
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies
• Excellent communication, leadership, and project management skills
• Proficiency with marketing automation tools (we use Pardot) and CRM systems (we use Salesforce)
• In-depth knowledge of adtech and performance marketing, with hands-on experience in managing paid campaigns (e.g., Google Ads, LinkedIn Ads)
• Experience with account-based marketing strategies and execution
• Creative thinker with the ability to develop innovative marketing strategies and solve complex problems
• Strong organizational skills with the ability to manage multiple projects simultaneously and meet tight deadlines
• Demonstrated ability to work collaboratively in a cross-functional team environment

Responsibilities

• Develop, execute, and optimize multi-channel lead generation campaigns to drive qualified leads and increase brand visibility
• Oversee the creation, curation, and distribution of high-quality content across all marketing channels
• Plan, organize, and execute industry events, webinars, and trade shows
• Utilize analytics tools to track, measure, and report on the performance of marketing campaigns
• Develop and implement ABM strategies to target high-value accounts
• Work closely with the sales team to ensure leads are properly qualified and nurtured through the sales funnel
• Develop and implement comprehensive growth marketing strategies
• Act as a custodian of Kard’s core values and nurture a workplace where innovation thrives on diversity of thought and experience

Benefits

• Flexible PTO, with a minimum requirement to take one day off a quarter, ten days a year, promoting mental well-being
• Observance of 11 Federal Holidays, plus an additional day each for Black Friday and Christmas Eve
• Health, Dental and Vision Insurance
• 401k with employer match
• Coworking space and WFH setup reimbursement
• Company Offsites two times per year for planning, team-building, and networking