Growth Marketing Manager

Summary

Join NoGood, an award-winning growth consultancy, as a Paid Specialist to manage social media and paid search campaigns. You will launch and optimize ad campaigns across multiple platforms, working closely with creative and product teams. This role requires at least one year of experience managing ad spend on leading social and search platforms, a proven track record of managing at least $10,000 monthly budget, and expertise in campaign orchestration. You will provide strategic insights, weekly reporting, and act as an advisor to clients on improving their bottom-funnel performance. NoGood offers a competitive salary, comprehensive benefits, and a flexible work environment.

Requirements

• Minimum 1+ year of experience managing ad spend across leading social advertising platforms such as Meta, LinkedIn, TikTok, and Pinterest
• Minimum 1+ year of experience managing ad spend on Google Ads
• Managed a monthly paid social budget of at least $10,000
• Experience working with product to set up events on different ad platforms as well as ensuring all the events are set up properly and firing at the appropriate places (having experience with marketing attribution platforms such as rockerbox, appsflyer, etc is a major plus)
• You must have experience working with the branding/creative team to produce high quality ad assets that have proven to capture an audience’s attention and is on par with the branding guidelines
• You must have experience with walking through a reporting structure to communicate/display ad performance across different platforms and report on ongoing experiments that need to be tested
• You must be highly analytical and obsessed with achieving client KPIs
• You demonstrate attention to detail and excellent written and verbal communication skills
• Expertise with the intersection of paid, owned and earned media in campaign orchestration
• Passionate about the social media/paid search landscape, and can show thought leadership in the space
• You’re hungry to learn, passionate, and highly competent

Responsibilities

• Provide strategic insight on emerging trends and industry developments as they impact the social media/paid search landscape
• Launch ad campaigns across paid social and paid search for many clients
• Become an expert on our clients' brands and goals and develop creative solutions that boost the brand’s reputation and conversions
• Have a deep understanding of our client’s products and competitors so you can launch the most effective ad campaigns that have high engagement
• Liaise with the branding/creative team to ensure all ad assets (static imagery & video) and ad copy are on par with the client’s brand guidelines
• Present weekly reporting on campaign performance, highlight what’s worked, new experiments to run, etc
• Act as an advisor to guide a client on improving their bottom of funnel performance to lower a client’s overall CAC and improve LTV
• Stay on top of client communication + demonstrate strong project management skills

Preferred Qualifications

If you have experience managing spend for a D2C brand or B2B SaaS product, that’s a major plus

Benefits

• Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
• Health First: Premium Medical, Dental & Vision Coverage
• Flex Work Environment: hybrid at HQ and remote globally
• Set Up Shop: Home Office Stipend
• Recharge Anytime: Unlimited PTO Plan
• Family First: Paid Parental Leave Plan
• Secure Your Future: 401(k) Plan with Employer Matching
• Level Up: Mentorship & Career Growth Support
• Always Be Learning: Access to Top-tier Resources & Industry Experts
• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
• Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
• Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
• Grow With Us: Endless Opportunities to Lead & Succeed
• Keep on Shining: Ongoing Employee Development Programs