Growth Marketing Manager

Summary

Join our Marketing team in Lisbon as an experienced Growth Marketing Manager to execute marketing strategies across various organic and paid channels for diverse portfolio companies.

Requirements

• 3-5 years of professional experience in the area of Growth Marketing, ideally in a start-up environment
• A very good understanding of Growth Marketing and its different channels and platforms - including any of the following (but not limited to): Facebook ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads, YouTube ads etc
• Confidence in working with numbers, you enjoy analysing and interpreting data, with a strong ability to implement basic tracking
• You're proficient or at least familiar with relevant AI and automation techniques
• Adaptability to fast-paced environments and challenging situations, a fast-learner and hypothesis-driven to set new standards
• Excellent communication skills and fluency in English and Portugese

Responsibilities

• Conceive and execute marketing strategies across various growth channels (organic and paid) for diverse portfolio companies with different business models
• Demonstrate a solid understanding of Growth Marketing channels and platforms, including but not limited to Facebook ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads, and YouTube ads
• Test landing pages and creatives to align with KPIs such as CPO, CPL, CPA, ROI, ROAS, and incrementally
• Develop innovative account structures and strategies to achieve business goals, evaluate performance through analysis, and create reports to support data-driven actions and hypotheses
• Liaise and communicate effectively with various stakeholders (internal and external) about campaign and market development
• Collaborate with data teams to ensure accurate measurement, tracking, and reporting

Benefits

• Remote-friendly – Work anywhere in Portugal or take advantage of our shared working space in Lisbon
• Choose your tech – MacOS/Windows/Linux laptop and optional screen
• Career growth – Access to internal workshops, knowledge sharing meetups, PAV Academy professional training opportunities, industry conferences, and other personal development possibilities