Summary
Join Quantcast, a global AI-powered DSP, as a Growth Marketing Manager to spearhead our global demand generation. You will design and execute multi-channel marketing campaigns, manage paid advertising across various platforms, and optimize for conversions. This role requires 4-5 years of B2B growth marketing experience and proficiency with Marketo, Google Analytics, and Salesforce. You will collaborate with cross-functional teams to achieve business goals. Quantcast offers a competitive salary, performance bonus, equity, and a comprehensive benefits package, including hybrid work flexibility and generous vacation time (location dependent). We foster a culture of belonging and offer various work flexibility options.
Requirements
- A minimum of 4-5 years of growth marketing experience in a B2B marketing
- Experience with Marketo, Google Analytics, and Salesforce required
- Skilled with social media platforms such as LinkedIn, Meta, and Google Ads
- Strong analytical, written, verbal communication, and presentation skills
- Excellence in partnering with commercial teams to drive revenue
- Creativity to develop impactful and engaging campaigns
Responsibilities
- Design and execute integrated marketing campaigns to drive platform sign ups, engagement, and retention
- Lead the planning and execution of multi-channel campaigns, including product-led growth, display, paid social, email, content, paid search and SEO
- Responsible for running paid ads across our own platform, Google, Meta, Linkedin and Reddit, and optimize for conversions (CRO)
- Create industry-leading landing pages and optimize website for SEO to drive organic traffic from high-traffic keywords
- Monitor competition, industry trends, and identify growth opportunities in the target markets
- Collaborate with cross-functional teams (e.g., commercial, product, content and design) to align marketing efforts with business goals and product launches
Preferred Qualifications
- Industry experience in Media / Advertising Technology
- Product-led growth experience
Benefits
- Competitive salary
- Performance bonus
- Equity
- Comprehensive benefits package
- Hybrid work flexibility
- Generous vacation
- Medical, dental, and vision coverage
- Retirement plans