Growth Marketing Manager

Summary

Join us as a Technical SEO Manager to drive search success and solve complex SEO problems, improving Thumbtack's search visibility by enhancing the product's technical capabilities and performance.

Requirements

• 5+ years of practical SEO experience; with heavy emphasis on the technical side
• A demonstrated track record of increasing rankings, traffic, and revenue through managing and executing SEO strategies and tactics
• Strong familiarity with Google Search Console, Similar Web, Screaming Frog, Botify, Oncrawl and other analytics and reporting tools
• Ability to draw conclusions from data to create business cases, market insights, and requirements for SEO
• Ability to work through others (channel owners, cross-functional, and external partners) to achieve results in a fast-paced environment
• Demonstrated comprehension of Schema.org, HTML, CSS, JavaScript, HTTP status codes and web standards. Understanding of site management, web development principles
• Excellent written and verbal communication skills, comfortable presenting to senior leadership, strong relationship builder with a collaborative, inclusive working style

Responsibilities

• Develop a plan to identify and execute on top opportunities to grow organic search traffic and execute your roadmap with partners across the team
• Perform regular technical forensic audits and inspections of the site to identify on-page, off-page, site infrastructure and technical issues
• Work closely with Engineering, Product and Design team to lead SEO projects and drive forward across different team roadmaps
• Develop detailed and coherent technical SEO requirements that serve as actionable roadmaps for engineers and product managers, ensuring seamless implementation of recommendations under your leadership
• Prioritize technical SEO issues based on sound business cases, ensuring projects align with individual and team goals
• Strong project management skills to scope, lead and execute projects across multiple teams. Familiarity with sprint planning and prioritization preferred
• Analyze large amounts of data from a variety of sources and prepare executive-ready insights and recommendations to improve SEO campaign performance
• Build and implement roadmap for technical SEO improvements to website
• Manage and optimize content within the CMS to ensure SEO best practices are implemented, including proper use of tags, headers, schema markup, and internal linking structures

Benefits

• Virtual-first working model coupled with in-person events
• 20 company-wide holidays including a week-long end-of-year company shutdown
• Library (optional use collaboration & connection hub) in San Francisco
• WiFi reimbursements
• Cell phone reimbursements (North America)
• Employee Assistance Program for mental health and well-being