Growth Marketing Manager

Summary

The role is for a Growth Marketing Manager at Vantage, a cloud cost visibility and optimization platform. The employee will focus on driving user acquisition through web marketing strategies, optimizing platforms for growth, implementing web marketing acquisition strategies, and running experiments to increase traffic and conversions. They will work on key growth initiatives across the main website, blog, and EC2Instances (instances.vantage.sh).

Requirements

• 2-4 years of experience in a growth engineering, web development, or related marketing role
• Proficiency in Python and experience with web development frameworks
• Strong understanding of SEO, web analytics, and digital marketing tools
• Strong analytical skills with experience in data analysis tools (e.g., SQL, Excel, Google Analytics) and the ability to derive actionable insights from data

Responsibilities

• Develop and execute strategies to drive user acquisition through various web marketing channels
• Work on growth initiatives for Vantage’s main website and blog, optimizing them for user engagement, conversion rates, and overall growth
• Own and maintain the EC2Instances website (instances.vantage.sh), ensuring its reliability, performance, and continued growth
• Contribute to the optimization of Vantage’s tech stack to improve scalability, performance, and cost-efficiency across all web properties
• Work closely with the marketing team to create technical content, landing pages, and other assets that attract and convert leads
• Coordinate with the engineering team to implement technical changes and improvements across all web platforms
• Develop and maintain automation tools and scripts that streamline marketing processes, including lead generation, tracking, and reporting
• Use analytics tools to track and analyze web traffic, user behavior, and campaign performance, making data-driven recommendations for improvement

Benefits

The estimated annual US base salary range for this role is $100,000 - $140,000. Additional benefits may include equity, 401(k) plan; medical, dental, and vision benefits; and education stipends