Head of Marketing, CMO

Summary

The job is for a Head of Global Marketing in a crypto company with over $6.8B under management. The role requires strategic planning, team management, and experience in the finance industry, preferably in asset management marketing. Responsibilities include developing marketing strategies, mentoring a marketing team, and conducting market research.

Requirements

• At least 8+ years of experience in the finance industry, preferably in asset management marketing
• Proven track record of success in developing and executing impactful marketing strategies
• Experience finding differentiated and scalable solutions in the industry
• Global business experience with strong industry connections and credibility
• Experience building and managing teams across marketing specialties
• Data-driven approach to decision-making and campaign optimization
• Exceptional leadership and team management skills
• Ability to quickly grasp complex concepts and stay ahead of industry trends

Responsibilities

• Develop and execute our global marketing strategy
• Drive marketing strategy and develop strategic marketing plans
• Develop and execute a cohesive brand strategy globally
• Partner with distribution and leadership to define go-to-market strategy
• Conduct market research and competitor analysis to identify industry trends and opportunities