Writer is hiring a
Head of solutions marketing

Summary

The job is for a Head of Solutions Marketing who will develop and execute comprehensive marketing strategies for specific industries/verticals, conduct market research, collaborate with cross-functional teams, create marketing collateral, and execute use case-related marketing campaigns. Proven experience in solutions marketing, specializing in industry/vertical messaging and positioning is required.

Requirements

• Proven experience (5+ years) in a similar role, specializing in solutions marketing, industry/vertical messaging and positioning
• Experience in marketing to Healthcare, Retail, and Finance Services customers

Responsibilities

• Develop and implement strategic marketing plans to effectively position our solutions within specific industries/verticals
• Conduct market research and analysis to identify industry trends, customer needs, and competitive landscape
• Collaborate with cross-functional teams, including sales and customer success to develop compelling messaging and positioning
• Create and execute use case-related marketing campaigns that showcase the benefits and success stories of our solutions
• Collaborate with the content marketing team to develop high-quality marketing collateral
• Work closely with the demand generation team to develop and execute targeted marketing campaigns
• Monitor and analyze campaign performance, leveraging data and metrics to optimize marketing strategies and tactics

Benefits

• Employer-covered medical plans, dental, vision, and life insurance
• FSA
• Competitive parental leave policy (parents actually work here!)
• Generous PTO
• Company stock options
• 401k plan with employer matching
• Flexible schedules