Integrated Marketing Manager

Summary

Join Hitachi Solutions as an Integrated Marketing Manager and execute integrated B2B marketing campaigns. You will collaborate with sales and marketing teams to develop and implement strategies across various channels, including email, webinars, and paid media. Responsibilities include content creation, campaign execution, and performance analysis. This role requires a Bachelor's degree in Marketing or a related field, 5+ years of B2B marketing experience, and excellent communication and project management skills. Hitachi Solutions offers a competitive salary, benefits, and flexible work arrangements.

Requirements

• Bachelor's degree in Marketing or related field required
• 5+ years’ experience in B2B marketing at SaaS/high tech company, experience with Microsoft a plus
• Excellent communication and project management skills, with the ability to clearly articulate marketing strategies and present data-driven insights
• Excellent written communication skills and proficiency in copywriting and editing
• Experience partnering with sales to execute marketing programs
• Strong project management skills, attention to detail and the ability to manage a campaign end-to-end
• Excellent communication skills, PowerPoint, and Excel skills
• Excellent collaboration skills with ability to influence and build strong relationships with cross-functional or cross-geo teams in a high-growth company
• Flexibility to work in a rapidly changing environment
• Must be highly energetic, passionate, and have a positive "can do" attitude

Responsibilities

• Work closely with industry executive stakeholders on developing and implementing a comprehensive marketing plan tailored to the needs of each vertical
• Plan and execute multi-channel marketing campaigns across email, webinars, paid media, content syndication, events, and other channels
• Enable collaboration and integration with teammates and cross-company stakeholders
• Write/edit compelling blogs, eBooks, infographics, case studies, and other marketing collateral to display our expertise
• Develop and curate engaging content for our website, social media, and other online channels to captivate and inform our audience
• Assist in the design and production of digital materials, including ads, presentation decks, webinars, and event collateral to support our marketing efforts
• Help execute industry-specific events, from webinars, trade shows, membership opportunities, round table executive discussions, road shows and other industry specific engagements
• Track and analyze campaign performance, identifying areas for improvement and optimization

Benefits

• Bonus Plan
• Medical, Dental and Vision Coverage
• Life Insurance and Disability Programs
• Retirement Savings with Company Match
• Paid Time Off
• Flexible Work Arrangements including Remote Work