Clari is hiring a
Lead ABM Manager

Summary

Join Clari's Revenue marketing team as the Lead ABM Manager, designing and executing data-driven ABM campaigns that target high-value accounts across our global footprint.

Requirements

• 7+ years of experience in account-based marketing, demand generation, or closely related fields within B2B SaaS or tech marketing
• Deep understanding of ABM strategies and tactics, with expertise in managing personalized campaigns across multiple channels
• Proven track record of meeting or exceeding pipeline and revenue goals through targeted account-based campaigns
• Excellent written and verbal communication skills in creating campaign materials, including landing pages and ad copywriting
• Strong ability to collaborate across departments, especially with sales teams, to align strategies and ensure account progression
• Excellent project management skills with the ability to manage multiple priorities, tight deadlines, and complex campaigns
• Experience working with ABM platforms (e.g., 6Sense, RollWorks), marketing automation tools (e.g., Marketo), and CRM systems (e.g., Salesforce)
• Highly data-driven and detail-oriented, with the ability to interpret campaign performance metrics and optimize accordingly

Responsibilities

• Develop and implement targeted ABM strategies to drive engagement, pipeline, and bookings for key accounts, using both acquisition and expansion approaches
• Identify and prioritize target accounts in collaboration with sales and marketing, tailoring campaigns across one-to-few and one-to-many frameworks
• Lead the execution of integrated, multi-channel campaigns across email, digital ads, webinars, and content syndication, and partner with our regional marketing and events teams
• Collaborate with cross-functional teams to create compelling, account-specific content, assets, and creative design that resonate with key personas, including revenue operations leaders, sales leadership, and C-level executives
• Align closely with sales teams to ensure consistent messaging, build effective sales enablement materials, and track the progression of accounts through the funnel
• Own ABM performance reporting by monitoring KPIs such as engagement, pipeline generation, deal velocity, and revenue impact, with continuous optimization to improve results
• Leverage ABM platforms (6Sense/RollWorks), marketing automation, and CRM tools (Marketo, Salesforce) to track campaign success, provide insights, and iterate on strategies
• Stay ahead of industry trends and emerging ABM technologies to refine and enhance the ABM playbook

Benefits

• Remote-first with opportunities to work and celebrate in person
• Medical, dental, vision, short & long-term disability, Life insurance, and EAP
• Mental health support provided by Modern Health
• Pre-IPO stock options
• Well-being and professional development stipends
• Retirement 401(k) plan
• 100% paid parental leave, plus fertility and family planning support provided by Maven
• Discretionary paid time off, monthly ‘take a break’ days, and Focus Fridays