Lead Generator / Business Development Representative

Summary

Join our team as a Lead Generator/Business Development Representative to support our growing business. This part-time role (20 hours/week, M-F, flexible schedule) involves researching and building targeted lead lists, executing email marketing campaigns, and conducting outbound sales. You will qualify leads, set appointments, collaborate with the marketing team, and track key metrics. The ideal candidate possesses strong communication and technical skills, and the ability to work independently. You will foster client relationships and drive business growth by managing CRM software and providing detailed reporting. Previous lead generation or sales experience is preferred.

Responsibilities

• Build a targeting list and being familiar with tools like Apollo
• Develop and maintain targeted lead lists through research and data analysis
• Execute email marketing campaigns to engage potential clients
• Conduct outbound sales calls to qualify leads and set appointments
• Collaborate with the marketing team to optimize campaign effectiveness
• Track and report on lead generation metrics, conversion rates, and campaign performance
• Foster relationships with potential clients to support long-term business growth
• Manage CRM software (e.g., HubSpot or similar) and maintain accurate data records
• Provide detailed follow-ups and reporting on leads and progress to the management team

Preferred Qualifications

• Previous experience in lead generation or sales is preferred
• Proficient in CRM systems (HubSpot, Zoho, etc.) and Excel for tracking leads and performance
• Excellent English proficiency with strong communication and phone presence
• Ability to develop lead lists through research and identify key target markets
• Comfort with cold calling and speaking to potential clients
• Strong organizational and time management skills to track multiple leads and projects
• Technical proficiency to manage lead lists, campaign data, and CRM input
• Personality traits: outgoing, confident, self-starter with a strong work ethic and excellent interpersonal skills