Marketing Campaign Manager

Summary

Join Juniper Square's Growth Marketing team as a Marketing Campaign Manager and lead high-impact campaigns engaging key players in the private markets. You will develop and manage integrated marketing campaigns, nurture programs, and outbound campaigns. Responsibilities include owning the social media strategy, managing online business profiles, analyzing campaign performance, and continuously refining strategies. The ideal candidate possesses 5+ years of B2B SaaS marketing experience, proven success in omnichannel campaigns, strong project management skills, and excellent communication. Juniper Square offers a competitive salary, equity, and a comprehensive benefits package.

Requirements

• 5+ years experience in demand generation or integrated marketing in a B2B SaaS environment, ideally in private markets
• Proven success in executing omnichannel marketing campaigns—managing deliverables, activating across multiple channels, and measuring performance
• Strong project management skills, including developing project timelines and managing deadlines, managing multiple work streams and a busy calendar of campaign deliverables, working effectively with cross-functional teams, and keeping stakeholders informed and aligned
• Excellent communication and writing skills
• A proactive, high-energy mindset—you thrive on launching new campaigns, testing fresh ideas, and continuously raising the bar
• Experience working with marketing and collaboration tools, including Salesforce.com , Marketo, On24, Demandbase, Asana, Slack, and G-suite (or similar systems)

Responsibilities

• Working closely with Product Marketing, develop and manage integrated marketing campaigns to bring product and services to market in support of Juniper Square’s revenue targets
• Develop product and persona-based nurture programs to drive prospects through the funnel
• Leading with creativity and impact, own the messaging and test innovative approaches for laser-targeted Enterprise campaigns by geo/territory, partner, asset class, ABM, etc., leveraging all channels and marketing toolkit, including email, direct mail, outbound SDR/AE campaigns, display, paid social, etc
• Working closely with Sales Development, create engaging outbound campaigns targeting key personas across the buying team
• Develop and own the social media strategy, campaigns, calendar, and prioritization of requests. Manage the cross-functional social editorial board
• Amplify social share of voice, increase followers, and drive engagement across social platforms. Enable our internal teams to be good social stewards of our brand by promoting sharable content and creating programs to help standardize and elevate employees’ social presence
• Own, manage, and maintain all online business profiles across search engines, social platforms, review sites, etc
• Analyze campaign performance, delivering clear, actionable insights internally
• Continuously test and refine audience targeting, creative, messaging, offers, and measurement strategies

Preferred Qualifications

Experience in (or strong curiosity for) private equity and venture capital

Benefits

• Health, dental, and vision care for you and your family
• Life insurance
• Mental wellness coverage
• Fertility and growing family support
• Flex Time Off in addition to company paid holidays
• Paid family leave, medical leave, and bereavement leave policies
• Retirement saving plans
• Allowance to customize your work and technology setup at home
• Annual professional development stipend