Marketing Executive

Summary

Join ShopBack Australia & New Zealand as a Marketing Campaign Manager and champion customer retention and acquisition through owned channels. You will develop and execute effective campaign strategies across multiple business units, optimize in-app user experience, and lead the development of merchant-specific campaigns. Collaboration with cross-functional teams is crucial, as is contributing to process improvement and staying updated on industry trends. This role requires strong analytical skills, project management expertise, and excellent communication abilities. ShopBack offers competitive compensation, a work-from-anywhere benefit, and a collaborative culture.

Requirements

• 1-2 years relevant experience in campaign / marketing experience, preferably within a digital / tech / e-Commerce environment
• Excellent stakeholder management skills & experience managing multiple teams and priorities
• A self-starter, independent, motivated and result-oriented individual
• Demonstrated ability to map out marketing strategies with proven success in key metrics
• Strong project management skills to manage a wide range of programs and meet deadlines
• Can thrive in a fast-paced and demanding environment, proactively setting the business direction and managing daily deliverables
• Strong analytical and data-driven mindset and able to deal with complex data and translate them into actionable insights
• A fast learner who is proactive, with excellent analytical, conceptual, and problem-solving abilities
• Excellent written & verbal communication and collaboration skills, with the ability to work effectively across teams & markets
• Not afraid of uncharted territory, can't-is-not-an-option attitude, not discouraged by failure or mistake

Responsibilities

• Develop, manage, and execute effective campaign strategies across business units and across marketing channels (CRM, website, ShopBack app etc.) to drive customer retention and acquisition
• Optimise our in-app user experience by analysing data on user behaviour to improve campaign performance
• Lead the development of merchant specific campaigns (e.g. new brand integrations & key accounts) across all owned channels, working closely with business development & wider campaigns team
• Engage and collaborate effectively with cross functional teams within the local team (campaigns, business development, social media etc) as well as with the regional team (CRM, data, operations, customer service and product marketing team) to develop relevant marketing strategies
• Contribute to process improvement by flagging potential issues or enhancement opportunities
• Keep abreast of industry and competitive trends to identify and develop innovative marketing campaigns

Benefits

• Career progression paths and opportunities to take on greater challenges that help you realise your ambitions
• Be part of a winning team on a journey to global scale
• Competitive compensation based on your performance
• Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day
• Work-From-Anywhere benefit to enable you to thrive personally and professionally