SafelyYou is hiring a
Marketing Manager, Remote - Worldwide

Summary

The job is a fully remote Marketing Manager position at SafelyYou, a rapidly scaling company that develops AI for Alzheimer’s care. The role involves creating marketing plans, managing customer engagement, and working with the sales team.

Requirements

• Bachelor’s degree in marketing, design, or related
• 5+ years’ work experience in a marketing environment in a marketing management role
• Experience developing and executing annual marketing plan and campaign strategies
• Project management capabilities, including ability to prioritize work and manage projects and tight deadlines
• Experience and comfort level with managing creative agencies
• Demonstrated digital marketing experience
• Strong comfort level with reporting and presenting to leadership teams
• Strong Microsoft Excel, PowerPoint skills
• Professional, articulate, and comfortable interacting with internal + external parties
• Highly organized and detail oriented
• Strategic, critical thinker with strong problem-solving skills
• Senior living industry experience
• Passionate about SafelyYou’s mission and our technology
• A high level of accuracy and attention to detail
• Excellent verbal and written communication skills
• Strong desire to learn, along with professional drive
• Passion for the marketing industry and its best practices
• Proactive about anticipating and addressing issues before they arise
• Strong organizational and time-management skills with the ability to deliver on multiple projects at a time
• Demonstrated ability to wear many hats, manage ambiguity, and apply problem-solving skills
• Excellent interpersonal skills, building and maintaining relationships
• Proficient with G Suite (Drive, Docs, Sheets, Slides), Office 360 (Word, Excel, Powerpoint), Monday.com (or similar project management tool such as Asana), HubSpot, and Slack
• Desire to explore, research, learn, adopt, and teach other technologies and tools as needed
• Friendly, fun, and collaborative addition to the team to motivate, encourage and support in all we accomplish together
• Hands-on, roll-up-your-sleeves, style
• Willingness to travel occasionally - up to 10% of the time - ideally with your own vehicle

Responsibilities

• Create and execute marketing plans that align with business objectives and drive sales growth
• Oversee aspects of marketing and advertising, from developing campaigns and promotions to managing customer engagement and lead generation
• Work closely with the sales team and external partners to ensure effective communication and positioning of products and services
• Monitor and analyze customer behavior and industry trends and use data-driven insights to optimize marketing strategies
• Manage the assigned marketing budget and report on the performance of activities
• Assist in the creation of an annual and quarterly marketing plan based upon core business objectives
• Lead market research projects to better understand voice of customer
• Oversee development and implementation of all marketing and advertising strategies
• Work alongside sales to drive customer engagement through communications, promotions and programs
• Act as the lead POC for external brand agencies and consultants
• Develop and execute campaign strategies to drive sales and brand awareness
• Develop and manage an annual calendar inclusive of all marketing activity, deliverables, and deadlines
• Continuously gain market, customer and competitive insights
• Work closely with the Sales team on managing contacts and nurturing global leads
• Creation of training materials and conducts classes to educate sales, clinical and other necessary groups
• Monitor and analyze customer behavior and engagement, as well as industry trends in competitive marketing strategies to drive positioning and customer journey mapping

Benefits

• Competitive salary & benefits, including fully paid employee premiums for Medical, Dental, Vision and Life Insurance
• 401K Program
• Company laptop
• Monthly Education, Well-being & WFH stipends
• Unlimited PTO
• Growth Potential
• Company Retreats
• Medical & Family/Parental Leave