Solution Tree is hiring a
Marketing Manager

Summary

The job is a full-time, remote position at Solution Tree as a Marketing Manager – Ed Tech. The role involves leading efforts to grow Solution Tree's Ed Tech products, primarily Global Professional Development Teams (GPDT) and Avanti (myAvanti.com). The Marketing Manager will develop and execute the marketing strategy for this growing business unit.

Requirements

• BA required; degree in marketing or business preferred
• 3-5 years of experience in marketing
• Proficiency in Microsoft Office, particularly Excel
• Superior communication, collaboration, and organization skills
• Strong mathematical and analytical skills
• Ability to learn and use project management software (e.g. Adobe Workfront)

Responsibilities

• Develops and executes annual marketing plans
• Gathers data, solicits input from stakeholders, creates strategy and campaign plans that define the target audience and messaging strategy
• Provides leadership on the execution and delivery of marketing communications (design, copy, lists) to ensure they are timely, strategic, and effective
• Obtains and preserves product knowledge specific to the Ed Tech business unit
• Purchases relevant media (ads, lists, etc.) needed to support campaigns while staying within budgets
• Follows up on project action items and communicates with key stakeholders
• Analyzes tracking and sales data on an ongoing basis; reports regularly on return on ad spend results to the marketing team and stakeholders; adjusts campaigns as needed to ensure anticipated results
• Monitors campaign expenses against the budget and communicates discrepancies to stakeholders
• Tracks and codes related invoices as necessary
• Collects data and feedback on completed campaigns to aid future planning and budgeting
• Partners with Sales for trade show activities and other event-related activities
• Other duties as assigned

Benefits

• Innovative, team-oriented environment
• Working with leading voices and rising stars in staff development
• A compensation package that includes competitive pay and benefits such as medical, dental, and vision insurance plans, 401k, paid time off, and more
• Doing work that matters