Remote Marketing Performance Specialist

Summary

As a Marketing Performance Specialist at Numrah, you will be responsible for strategizing, executing, and optimizing user acquisition campaigns across various digital channels to drive growth and success for their mobile apps/games.

Requirements

• 2-3 years of proven experience in user acquisition and performance marketing within the mobile app/game industry
• In-depth knowledge of major ad platforms, including Apple Search Ads, Google Ads, TikTok Ads, Snapchat Ads etc
• Proficiency in data analysis and the ability to derive actionable insights from campaign performance metrics
• Strong understanding of A/B testing methodologies and hands-on experience in optimizing creatives and ad copies
• Excellent analytical skills and a passion for continuous learning and staying up-to-date with industry best practices
• Familiarity with app attribution tools (e.g., Adjust) and mobile analytics platforms
• Exceptional communication and collaboration skills, with the ability to work effectively in a team-oriented environment
• Bachelor's degree in Marketing, Business, or a related field
• Good communication skills in English; Arabic (would be a plus)

Responsibilities

• Plan and Execute User Acquisition Campaigns
• Budget Management
• Data Analysis
• A/B Testing
• Market Research
• Collaboration
• Reporting
• Conversion Rate Optimization