Product Marketing Director

Summary

Join Earnest as the Director, Product Marketing and drive initiatives to differentiate our multi-product offerings. You will develop and implement integrated marketing campaigns, collaborate with cross-functional teams, and lead a high-performing product marketing team. This role requires 10+ years of experience in product marketing within multi-product B2C organizations and a Bachelor's degree in a related field. Based in the San Francisco Bay Area, this position offers a flexible remote work arrangement with a requirement for in-office presence 3 days a month. Earnest provides competitive compensation and a comprehensive benefits package, including health, dental, vision, retirement plans, paid time off, and more.

Requirements

• 10+ years of product marketing experience in multi-product organizations with a B2C focus
• Bachelor’s Degree in Marketing, Business, or related field
• Proven success in building and leading high-performing product marketing teams
• Strong analytical and strategic thinking skills to translate market insights into action
• Exceptional communication and influencing skills for cross-functional collaboration
• Deep understanding of consumer markets, industry trends, and emerging technologies

Responsibilities

• Drive initiatives that differentiate Earnest’s multi-product offerings and overall brand value
• Develop and implement best practices for integrated marketing campaigns across multiple channels
• Collaborate with Brand Creative to craft compelling value propositions that highlight Earnest’s unique advantages
• Work with Product Research to understand customer journeys, intent triggers, and key product features
• Recruit, develop, and manage a high-performance team excelling in GTM, positioning, and user insights

Preferred Qualifications

Consumer fintech experience

Benefits

• Health, Dental, & Vision benefits plus savings plans
• Mac computers + work-from-home stipend to set up your home office
• Monthly internet and phone reimbursement
• Employee Stock Purchase Plan
• Restricted Stock Units (RSUs)
• 401(k) plan to help you save for retirement plus a company match
• Robust tuition reimbursement program
• $1,000 travel perk on each Earnie-versary to anywhere in the world
• Competitive days of annual PTO
• Competitive parental leave
• Flexible remote work arrangement with a requirement for in-office presence 3 days a month