Product Marketing Director

Summary

Join PriceSpider as the Director of Product Marketing and oversee the messaging, packaging, and delivery of all products across our platform. Collaborate closely with the marketing team to launch new products, features, and services. This integral role bridges product management, marketing, and sales functions. You will build and lead the product marketing team, make data-driven decisions, and assist in developing pricing and marketing strategies. You will also train sales and customer support teams and stay updated on market trends. PriceSpider offers a healthy work-life balance and various benefits.

Requirements

• BA/BS degree or equivalent working experience
• 7-10+ years of experience in product marketing, preferably within a SaaS business
• Demonstrated expertise in determining product-market fit and successfully launching products
• Strong leadership skills with excellent written and verbal communication abilities
• Highly analytical approach applied across customer development, product adoption, and sales processes
• Ability to lead and communicate effectively with engineering and other departments
• Experience utilizing pre-trained language models like GPT-3 or ChatGPT

Responsibilities

• Ensure successful product adoption and market launch as part of the marketing team
• Collaborate with product management to align technology roadmap with key value drivers impacting go-to-market strategies
• Build and lead the product marketing team, driving business-level messaging, positioning, and competitive analysis
• Make data-driven decisions to achieve company goals and propel product development
• Assist in the development pricing, messaging, packaging, promotion, and selling strategies for our products
• Train and support sales and customer support teams on new tools and products
• Align with cross-functional leaders on customer-centric priorities
• Lead development and delivery of sales and marketing collateral emphasizing core value propositions and benefits
• Evangelize our products through thought leadership, blogging, social media, and speaking engagements
• Collaborate proactively with growth marketing, brand marketing, and creative teams
• Own sales enablement, supporting complex sales processes
• Stay updated on market trends and competition to maintain a competitive edge

Benefits

• Flexible work-from-home arrangements
• 401K Match
• Flexible vacation
• Medical/Dental/Vision
• 16 weeks of paid parental leave (US)
• Technical stipend
• Professional development programs
• Wellness programs