Product Marketing Director

Summary

Join PriceSpider as their Director of Product Marketing and lead the go-to-market strategy, positioning, and messaging for their enterprise brand solutions. This role requires a strong B2B SaaS or eCommerce background and expertise in crafting compelling narratives and enabling sales teams. You will develop and execute GTM strategies, create impactful content, and drive product adoption. Success in this position demands strong storytelling, sales enablement, and a data-driven approach. PriceSpider offers a flexible work environment and various benefits, including a competitive salary, 401k match, flexible vacation, comprehensive health insurance, paid parental leave, and professional development opportunities.

Requirements

• 8+ years of product marketing experience, ideally in B2B SaaS or eCommerce technology
• Proven success in GTM execution for enterprise software solutions
• Strong storytelling and messaging skills, simplifying complex concepts for broad audiences
• Experience in sales enablement, competitive positioning, and customer engagement
• Deep understanding of omnichannel commerce, digital retail, and eCommerce analytics
• Data-driven approach to refining messaging and measuring impact
• Excellent written, verbal, and presentation skills

Responsibilities

• Develop and execute GTM strategies for new products, features, and enhancements
• Craft clear, differentiated messaging that speaks to enterprise omnichannel brands’ challenges and goals
• Equip sales teams with compelling narratives, decks, battlecards, and competitive insights to accelerate deal cycles
• Conduct market research, competitive analysis and customer interviews to inform positioning and strategy
• Partner with demand generation and content teams to create impactful core asset libraries, thought leadership, case studies, whitepapers, and webinars
• Develop onboarding materials and engagement campaigns to drive adoption
• Align with Product, Sales, Customer Success, and Marketing on strategy and execution
• Establish scalable processes and templates to streamline workflows and improve visibility

Preferred Qualifications

• Experience with tools like HubSpot, Highspot, Monday, SharePoint, Gong, and eMarketer
• Background in pricing, packaging, and product naming

Benefits

• Flexible work-from-home arrangements
• 401K Match
• Flexible vacation
• Medical/Dental/Vision
• 16 weeks of paid parental leave (US)
• Technical stipend
• Professional development programs
• Wellness programs