G-P is hiring a
Product Marketing Manager in United Kingdom

Summary

The job is for a Product Marketing Manager at G-P, a global employment technology leader. The role requires working in a fast-paced environment, developing value propositions, creating go-to-market plans, and collaborating with various teams. A bachelor's degree and 4 years of B2B marketing experience, preferably in SaaS product marketing or Fintech, are required.

Requirements

• Bachelor’s Degree or equivalent
• Minimum 4 years of B2B marketing, B2B SaaS product marketing focus is a must

Responsibilities

• Develop clear value propositions, positioning, messaging, pricing, and packaging to support new and ongoing product launches
• Create go-to-market plans, customer segmentation, and marketing programs for new products, features, services, and add-ons
• Collaborate with product, engineering, and user experience teams in the development of the product roadmap to establish competitive differentiation in our products and maximize revenue opportunities
• Work with customer marketing to educate our customers to drive feature adoption
• Ensure marketing assets include up-to-date product images and product messaging
• Capture the voice of the customer by conducting surveys and interviews that identify the industry challenges so that you can feed them into the product planning cycle

Preferred Qualifications

Experience working in a SaaS software company. Experience in Fintech is a plus