Product Marketing Manager

Summary

Join Mitratech, a team of technocrats building world-class products for Fortune 100 companies, as a Product Marketing Manager, Legal Solutions. You will define market strategy, communicate Mitratech’s value, and support product adoption. This role blends strategic thinking with tactical execution to create content and conduct market research. You will collaborate with various teams, including marketing, product management, and sales. The ideal candidate will have 3-5 years of B2B/SaaS marketing experience (legal tech experience is a plus) and strong analytical, written, and presentation skills. This is a highly cross-functional role requiring collaboration and excellent project management skills.

Requirements

• 3-5 years of experience in B2B/SaaS marketing (experience in legal technology is a plus)
• Strong analytical and problem-solving skills
• Excellent written, verbal, and presentation skills
• Ability to work independently and collaboratively
• Exceptional project and time management skills; self-motivated
• Eager to learn and understand a wide range of solutions, customer profiles, and target markets

Responsibilities

• Conduct in-depth market research to identify target audiences, understand their needs, and analyze competitive landscapes
• Develop compelling product positioning and messaging that resonates with our target audience. Create clear and concise value propositions
• Develop and execute comprehensive go-to-market strategies, including product launches, pricing, promotions, and distribution channels
• Plan and execute successful product launches, working closely with sales, marketing, and engineering teams
• Create high-quality marketing content, such as product briefs, presentations, case studies, and blog posts
• Equip the sales team with the necessary tools, training, and collateral to effectively sell our solutions
• Gather customer feedback and insights to inform marketing strategies
• Collaborate closely with cross-functional teams, including product management, engineering, sales, customer success, and other marketing teams to ensure alignment and achieve business objectives