Product Marketing Manager

Summary

Join Stack Overflow as a Product Marketing Manager, Community Products! You will own product marketing for new features, increasing awareness and user engagement. Responsibilities include developing product messaging, managing feature launches, collaborating with cross-functional teams, and creating marketing collateral. You'll need 2-5 years of experience in product marketing for online communities, specifically in the developer space. Excellent communication and data analysis skills are essential. Stack Overflow offers competitive benefits, including generous paid time off, parental leave, equity, health benefits, life insurance, and professional development opportunities. We are a remote-first company with flexible working hours, but require overlap with US Eastern Time.

Requirements

• Minimum of 2-5 years of experience in product marketing for an online community, in the developer space/ecosystem, or similar field/organization
• Experience developing and maintaining user personas, product positioning and messaging, collateral, user training/demos, and product launches
• Experience working with product teams to build and market features and functionality to improve user onboarding, growth, and/or gamification for online communities
• Experience partnering with Product, Research, Community, Product Design, Customer Success, Marketing, and Design teams
• Excellent writing and communication skills. You’re comfortable presenting to users and peers
• Experience analyzing data to define success metrics and using available insights to tell a story
• Working hours must overlap with at least the hours of 10AM - 1PM US Eastern time

Responsibilities

• Become an expert on the Stack Overflow product and the needs of our users
• Develop clear product messaging. Use research and insights to create compelling value propositions and help shape future product development
• Manage the launch of new features and functionality. You’ll work cross-functionally with colleagues in Product Management, Research and Design, Community, Brand, and Marketing
• Liaise with other Product Marketing Managers to understand how new public platform features relate to our paid products and other business strategies
• Own the development of marketing collateral to promote features and benefits to our users. Manage internal and external resources to produce these assets
• Partner with Community, Product Management and Product Design to develop user-facing training and in-product messaging to support onboarding and drive adoption/engagement
• Partner with Marketing to develop programs and campaigns that generate awareness for Stack Overflow

Preferred Qualifications

If this job interests you but you aren’t certain if you meet all of the requirements, apply anyway - we value different perspectives and experience

Benefits

• Competitive Base Salary
• Generous paid vacation
• Generous parental leave (16 weeks at 100% pay), family care leave, and unlimited sick days
• Equity for all employees at all levels
• Industry-leading health benefits that are applicable per country of residence for all our full-time employees
• Company-paid Life Insurance
• Home Internet stipend
• Professional allocation for your growth and development
• One-time allowance to assist with your home office setup
• Company-paid access to Calm, Bravely, LinkedIn Learning, MyAcademy and Overdrive