Remote Demand Generation Manager

Summary

Join MANTL as a Demand Generation Manager and leverage your expertise to craft effective strategies that captivate and engage our target audience. As a results-oriented professional with a strong background in digital marketing, email marketing, outbound campaigns, and database marketing, you will thrive in a collaborative environment and contribute to our mission to transform the banking landscape.

Requirements

• Bachelor’s degree or equivalent experience
• 4-6 years of experience in managing campaigns and budgets effectively
• A background in Fintech or B2B industries
• Proven track record in running multichannel campaigns across the customer journey, from brand awareness to customer advocacy
• Strong knowledge of inbound and outbound acquisition channels, including paid social, search, email, outbound, and content marketing
• Proficiency in Salesforce and Marketo as your CRM and marketing automation platforms
• Excellent analytical skills, with a comfort in making data-driven decisions
• Proven ability to build relationships and collaborate across all levels of an organization
• Self-motivated with a strong desire for continuous learning and growth
• Exceptional verbal and written communication skills
• Strong problem-solving capabilities

Responsibilities

• Collaborate with the marketing team to design and implement marketing campaigns that leverage both inbound and outbound strategies to generate new business opportunities
• Manage campaign budgets and maintain a calendar to track activities and progress
• Work alongside marketing analytics, data science, and sales operations to create dashboards and KPI reports that evaluate the success of marketing efforts
• Oversee relationships with third-party media partners to enhance brand visibility and top-of-funnel engagement
• Partner with marketing ops team to develop targeted email campaigns that guide audiences through a tailored buying journeys
• Collaborate with marketing and sales leadership to identify key use cases or segments within the market that can inform campaign strategies
• Work with the creative team to produce timely, relevant content tailored to different stages of the customer journey

Benefits

• 100% covered medical, dental, and vision insurance for employees
• Unlimited PTO
• Remote or onsite flexibility
• A creative and fun team that comes together for regular events (Some examples from the past include improv, chocolate and wine tasting, happy hours)
• Remote setup allowance of $400
• Mental health and wellness programs