Remote Growth Strategy Lead

Summary

Join us as we pioneer in the space of web3 gaming! As the Growth Strategy Lead, you will play a critical role in shaping Immutable's narrative as the number one web3 gaming platform. You will translate our achievements into compelling messages that resonate across the fast-evolving web3 and gaming landscape.

Requirements

• 3+ years of experience in audience building, which can be outside of your professional experience if you do it for yourself (a blog, YouTube channel, social media, etc)
• Expertise in narrative-building across digital platforms
• A commercial mindset to identify and prioritise the most impactful content opportunities
• Comfort working with executive leadership and translating high-level business goals into engaging messages
• An ability to quickly conceptualise, test, and iterate on ideas for fast-moving digital environments
• A first principles thinker who thrives in uncertain environments and drives creative problem-solving

Responsibilities

• Collaborate with the founders, execs and key partners to refine and evolve our marketing and growth content, building a clear and intentional brand identity
• Create compelling and engaging content quickly, embracing a 'test and iterate' philosophy. This includes facilitating brainstorming of memes, ads, copy, stories, and videos and working with channel specialists to test across various channels
• Source and validate stories from founders, product teams, and partner success teams to craft impactful narratives, in the end you decide with the Chief Growth Officer what stories we want to ship
• Collect insights and feedback from the community, industry channels, institutional groups and partners to identify potential narrative seeds to demonstrate our strategic edge
• Drive engagement through multiple channels, including social media (primarily Twitter and Discord), the company website, digital marketing campaigns, and community interactions with marketing partners

Benefits

• We commit to paying globally competitive salaries and contributions & we share our products' success through Employee Stock Options
• Medical and 401K Insurance for US Employees
• Flexible working arrangements, with an epic head office in the heart of Sydney and remote office hubs around the globe via a WeWork all-access pass
• USD $500 WFH allowance to set up your home office and USD $600 per annum to put toward your internet and phone usage
• Up to USD $1,350 per annum for any classes, courses or events to support your growth and development
• Free online courses via Udemy
• USD $800 per year to put toward your health and wellbeing
• 24/7 access to unlimited counselling for you and your family when you need it through our EAP Service
• Monthly subsidy and discounted rate with ClassPass, including a 1-year free membership to Breethe
• 12 weeks of paid leave in our gender-neutral offer. The birthing parent also gets an additional six weeks of leave for rest and recovery leading up to and after birth
• Miscarriage Leave
• Extra leave for IVF treatments
• 2 additional paid annual leave days at the end of the year and a paid day off for your birthday