Remote Growth Lead

Summary

Join us on our purpose to provide scalable, strategic and indispensable value to our clients. As the day-to-day account lead for 3-6 clients, you will be responsible for all aspects of strategy and execution of paid digital media campaigns, including forecasting, identifying growth opportunities, performing data analysis, and leading our exceptional team to exceed client KPIs and grow businesses.

Requirements

• 5+ years of performance marketing experience required
• Specifically an emphasis on strategy, client relationship management, and search
• Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to hire, train, and foster collaboration with a team that reports directly to you
• Ability to work in a fast-paced environment while managing time effectively

Responsibilities

• Act as the day-to-day account lead for 3-6 clients
• Responsible for all aspects of strategy and execution of paid digital media campaigns, including forecasting, identifying growth opportunities, performing data analysis, and leading our exceptional team to exceed client KPIs and grow businesses
• Initial planning, implementation, monitoring, optimization, analysis and reporting
• Guiding conversations and brainstorms, providing insights, and creating compelling and engaging reports with our client services team
• Daily management of paid digital media campaigns for a variety of clients and budgets
• Work within client budgets and seek methods to improve metrics like cost per click, conversion rates, etc
• Leverage our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommend future tests
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions including building and maintaining test and learn environments with data-driven decision making that furthers all platforms and campaigns

Benefits

• Competitive salary with performance-based bonuses
• Health, dental, and vision insurance
• Paid time off and holidays
• Opportunities for professional development and career growth
• A creative and collaborative work environment where your ideas and contributions are valued
• Life and Accident Insurance Plans
• Short and Long Term Disability Plans
• Employee Assistance Programs
• Paid Parental Leave
• Family Forming Plans
• Cigna Secure Travel
• Health Savings Account (HDS)
• Health Care Flexible Spending Account (FSA)
• Limited Purpose FSA
• Dependent Care FSA
• Access to MetLife Legal Plan Services
• 401k Match Plans
• Access to Virtual Health Services
• Remote Working Flexibility
• Half-Day Fridays
• New MacBook Pros