Remote Integrated Marketing Manager

Summary

Join the Integrated Marketing team at Samsara as an Integrated Marketing Manager to execute marketing programs and contribute towards quarterly pipeline commitments.

Requirements

• 2+ years of demand generation, growth marketing, or other relevant experience
• Analytical skills with experience using data to drive business impact
• Highly collaborative with a strong track record of planning, building, and managing large-scale campaigns
• Excellent stakeholder management skills with an ability to succinctly communicate cross-functionally
• Strong writing skills and experience creating content for emails, blogs, webinars, or web pages
• BS/BA degree or equivalent experience required

Responsibilities

• Executing campaigns across the full funnel, in coordination with Growth, Product Marketing, Customer Marketing, and Sales teams
• Forecast and measure the impact of demand creation activities on sales pipeline and revenue; continuously evaluate the performance and ROI of campaigns, adjusting demand tactics and strategy accordingly
• Develop audience segmentation best practices, integrating them into campaign playbooks
• Build and execute campaign activations across channels like webinars, email, content marketing, direct mail, and more
• Build and execute email campaigns, webinars, sales enablement, direct mail, and more
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices

Preferred Qualifications

• Has experience with B2B tech marketing and is an analytical yet creative hands-on marketer with a passion for growth marketing
• Displays strong interpersonal skills, and a high degree of initiative, with the ability to work in and across teams
• Strong writing skills and experience creating content for emails, blogs, webinars, or web pages
• Experience with Marketo (or other marketing automation) and Salesforce
• Has experience with ON24 or Sendoso

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more