Remote Integrated Marketing Manager - Email & Web

Summary

The job description is for an Integrated Marketing Manager at the Sui Foundation, responsible for managing email and web marketing operations to drive engagement and growth across various audiences. The role requires 4-5 years of experience in a similar role, knowledge of email marketing platforms, modern web technologies, and data analytics.

Requirements

• 4-5 years of proven experience as an Integrated Marketing Manager or similar role, with a strong track record executing both email and web marketing strategies
• In-depth knowledge of email marketing platforms and best practices
• Familiarity with modern web and web-adjacent technologies like Webflow, Airtable, Notion, and Google Analytics
• Ability to use data analytics to drive email and web marketing strategies and optimize campaign performance
• Strong organizational and project management skills, with the ability to manage multiple tasks and deadlines effectively
• Excellent written and verbal communication skills, with a keen eye for detail and a creative mindset
• Ability to work independently and as part of a team in a fast-paced environment, adapting to changing priorities and requirements

Responsibilities

• Establish a comprehensive email marketing strategy to enhance and optimize our email communications across audiences and better leverage email as a channel to achieve our marketing objectives and key results
• Manage and optimize the company's websites, ensuring they are up to date and on brand
• Design, build, and execute various email campaigns, including biweekly and monthly newsletters, promotional emails, and automated workflows, ensuring optimization for different devices and email clients
• Collaborate with cross-functional teams to execute email communication for a variety of initiatives, including product launches, event registration, and developer updates
• Ensure all email communication is engaging, informative, and aligned with brand voice and goals
• Generate regular reports on email and web campaign performance and use data-driven approaches to inform and refine our strategies, leveraging analytics to optimize campaign performance and achieve better results and higher ROI

Preferred Qualifications

• Familiarity with HTML/CSS for email template customization is a plus
• Experience in audience segmentation and personalized email marketing
• Strong problem-solving skills and the ability to think creatively to drive engagement and retention through email and web channels
• Ability to stay updated with industry trends, emerging technologies, and best practices to incorporate innovative strategies into email marketing efforts

Benefits

Our team is 100% remote, and we welcome applicants from around the globe