Senior Product Manager, Performance Marketing

Summary

Join us as a Senior Product Manager for Performance Marketing and lead the development, optimization, and launch of back-end systems, APIs, and data products to improve customer satisfaction, retention, and generate revenue.

Requirements

• 4+ years Product Management experience
• You can write a basic SQL query and aren’t afraid to dive into data to make decisions and assess impact
• Fundamental knowledge of Performance Marketing metrics (ex. CTR, CVR, ROI, CPC, CPA, etc.)
• Business-level understanding of technical concepts such as APIs, relational databases, data formats (ex. CSV, XML, JSON, etc.)

Responsibilities

• Lead the ideation of improvements to our ad technology platform, campaign management tools, and external-facing campaign management APIs
• Work collaboratively and cross-functionally with Executive, Product, Engineering, Analytics, Biz Dev, Sales, and Marketing teams to prioritize, launch, and operationalize new features and products
• Deeply understand our Enterprise customer segments and needs, as well as our internal teams’ needs, to inform product decisions and strategy
• Be an internal advocate, educator, and communicator about the products you own
• Write specs, manage execution, and define product rollout strategy and communications
• Own your team's planning process and roadmap, proactively communicate learnings, advocate for new features, and write documentation for technical and non-technical audiences

Preferred Qualifications

• Experience working on AdTech/MarTech, AI/ML, Big Data, or two-sided marketplace products
• SaaS Product experience, specifically in an Enterprise or B2B offering
• Experience as a product manager developing backend products such as APIs or data products

Benefits

• Competitive salary
• Exceptional benefits package
• Flexible Vacation & Paid Time Off
• Employer-matched 401(k) plan