Sales Development Representative II, Activation

Summary

Join Instacart's Business Development group as a Sales Development Representative and contribute to the company's growth by generating new business opportunities. You will prospect and activate new advertisers, conduct high-volume daily sales activities, create sales collateral, and exceed key performance indicators (KPIs). This role requires strong communication and organizational skills, experience in sales or business development, and a proven track record of success. The position is remote, offering flexibility and competitive compensation and benefits, including a sales incentive plan. The base pay range varies depending on location. You will collaborate with product teams and engage active advertisers to drive increased investments.

Requirements

• Previous experience in a sales or business development role
• Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships
• Proven track record of meeting or exceeding sales targets and KPIs
• Excellent organizational and project management skills
• Detail-oriented with a focus on accuracy and quality
• Ability to adapt to a fast-paced and dynamic environment

Responsibilities

• Prospecting and activating new advertisers to the platform
• Conducting a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment
• Creating sales collateral, case studies, and custom 'stories' to effectively communicate the benefits of Instacart's platform to CPG advertisers
• Meeting and exceeding key performance indicators (KPIs)
• Utilizing SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing
• Ensuring accurate contact mapping within the book of business and tracking contact movement updates
• Engaging active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands' businesses
• Identifying opportunities to standardize materials and processes to provide high-quality support at scale
• Delivering an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution
• Collaborating with product teams to prioritize product improvements that assist in scaling ad products for small to medium-sized businesses

Preferred Qualifications

• Strong advertising industry knowledge and understanding of CPG advertising is a plus
• Familiarity with CRM software (e.g., Salesforce) and sales engagement tools

Benefits

• Instacart provides highly market-competitive compensation and benefits in each location where our employees work
• This role is remote
• This role also includes a Sales Incentive Plan