Sales Development Representative II, Activation

Summary

Join Instacart's Brand Partnerships team as a Sales Development Representative and contribute to the company's growth by identifying, contacting, and qualifying potential customers. This role involves prospecting and activating new advertisers, conducting high-volume daily activities, creating sales collateral, meeting and exceeding KPIs, utilizing SFDC/Sales engagement tools, and engaging active advertisers to drive increased investments. You will also identify opportunities to standardize materials and processes, deliver an excellent customer experience, collaborate with product teams, and leverage your strong communication skills and proven track record of success in sales.

Requirements

• Previous experience in a sales or business development role
• Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships
• Proven track record of meeting or exceeding sales targets and KPIs
• Excellent organizational and project management skills
• Detail-oriented with a focus on accuracy and quality
• Ability to adapt to a fast-paced and dynamic environment

Responsibilities

• Prospecting and activating new advertisers to the platform
• Conducting a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment
• Creating sales collateral, case studies, and custom 'stories' to effectively communicate the benefits of Instacart's platform to CPG advertisers
• Meeting and exceeding key performance indicators (KPIs)
• Utilizing SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing
• Ensuring accurate contact mapping within the book of business and tracking contact movement updates
• Engaging active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands' businesses
• Identifying opportunities to standardize materials and processes to provide high-quality support at scale
• Delivering an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution
• Collaborating with product teams to prioritize product improvements that assist in scaling ad products for small to medium-sized businesses

Preferred Qualifications

• Strong advertising industry knowledge and understanding of CPG advertising is a plus
• Familiarity with CRM software (e.g., Salesforce) and sales engagement tools

Benefits

• Instacart provides highly market-competitive compensation and benefits in each location where our employees work
• This role is remote and the base pay range for a successful candidate is dependent on their permanent work location
• Offers may vary based on many factors, such as candidate experience and skills required for the role
• This role also includes a Sales Incentive Plan