Sales Operations And Gtm Strategy Lead

Summary

Join Woolf, a company redefining higher education, as the Sales Operations & GTM Strategy Lead. You will define and build Woolf’s sales infrastructure and go-to-market strategy for new products and services. This role involves developing sales playbooks, optimizing sales processes, defining sales tools, and ensuring alignment between sales and marketing. You will play a critical role in both the strategic direction and tactical execution of a high-performance SalesOps function. The ideal candidate has 7+ years of experience in Sales Operations, Revenue Operations, and GTM Strategy, including startup experience. Woolf offers competitive compensation, US employee benefits (health insurance and 401k), flexible PTO, flexible working hours, a company laptop, and other resources.

Requirements

• 7+ years in Sales Operations, Revenue Operations, and GTM Strategy
• Must have startup experience
• Proven experience developing sales playbooks & go-to-market plans
• Strong knowledge of Salesforce, HubSpot, and sales automation tools
• Must have strong proficiency in Salesforce, Hubspot, LinkedIn Sales Navigator, and Clay
• Data-driven mindset, with expertise in sales analytics and forecasting
• Strong cross-functional leadership and stakeholder management skills
• Must be productive and comfortable in a fully remote environment, working in a fast-paced team with ambiguity
• Understands the difference between good data and bad data and is laser focused on data integrity
• Proven excellence in prioritizing projects and meeting deadlines and goals
• Extremely organized and detail oriented
• Strong analytic skills and proficiency in spreadsheets
• Is happy being behind the scenes and focusing on all the operational issues to keep the team performing at its best

Responsibilities

• Develop GTM strategy & sales playbook for new product offerings, outlining key steps for sales execution, and then executing with high performance
• Design sales processes and workflows to improve efficiency and pipeline management
• Determine & implement sales tools (Salesforce, HubSpot, LinkedIn Sales Navigator, Clay, etc.)
• Define key sales metrics, KPIs, and forecasting models for tracking sales success
• Align Sales & Marketing teams to ensure smooth lead handoff and campaign tracking
• Provide training & sales enablement materials to ensure successful execution of the playbook

Preferred Qualifications

EdTech, SaaS, or higher education industry experience is a plus

Benefits

• Competitive compensation
• Health insurance
• 401k
• Enjoy the flexibility of a fully remote work environment
• Flexible PTO
• Flexible working hours
• We provide you with a company laptop and the resources needed to succeed and grow within your role