Right Customer is hiring a
Senior Ad Tracking Specialist

Summary

The job is for an Ads Tracking Specialist at Right Customer, a performance marketing studio. The specialist will set up conversion tracking for various advertising networks, implement tracking integrations, create data visualization dashboards, and standardize implementation.

Requirements

• Proficient with Google Tag Manager for both web and server tracking implementations
• Experienced in setting up conversion tracking on funnels and websites for ad networks such as Facebook, Google, YouTube, and TikTok
• Skilled in setting up conversion tracking using direct gateways like Facebook Conversion API gateways
• Experienced in securely hashing user data using SHA256 to send back to ad networks for optimization

Responsibilities

• Setting up web/pixel conversion tracking with Google Tag Manager for Facebook Ads, Google Ads, TikTok ads, and other advertising networks
• Setting up server-side tracking using Google Tag Manager for Facebook Conversion API, Google Enhanced Conversions, Google Analytics, and TikTok Ads Conversion API
• Troubleshooting existing conversion tracking integrations to diagnose and resolve issues
• Setting up attribution using UTMs and ad network data
• Implementing miscellaneous tracking integrations and 3rd party technologies like Hyros
• Creating data visualization dashboards in Looker Studio

Preferred Qualifications

• A problem solver, able to quickly identify and troubleshoot issues
• Seeking steady work with a team, offering a great culture and opportunities for growth within the company
• Experienced in creating insightful dashboards using Looker Studio