Senior Analyst, Market & Competitive Intelligence

Summary

Join Cologix, a leading network-neutral interconnection and hyperscale edge data center company, as a Senior Market & Competitive Intelligence Analyst. You will analyze market trends, competitor strategies, and industry dynamics to support company growth and strategic decision-making. Your insights will drive competitive positioning, market expansion, and corporate development. This role requires strong analytical and communication skills, experience in market intelligence, and a deep understanding of the data center industry. You will work with various business functions to deliver actionable intelligence and create reports for senior leadership. Cologix offers a competitive benefits package, including medical, dental, vision insurance, PTO, 401k, and an annual bonus.

Requirements

• Bachelor’s degree in business, economics, market research, data science, or a related field
• 5+ years of experience in market intelligence, competitive intelligence, or strategy within the data center, cloud infrastructure, telecommunications, or technology industries
• Proven track record of delivering actionable market insights and competitive analyses that have driven strategic decision-making
• Strong analytical and data visualization skills; experience with tools like Tableau, Power BI, SFDC, Excel, and industry-specific databases
• Proficiency in research tools and databases (e.g., Gartner, IDC, 451 Research, Synergy)
• Experience using financial data and competitive benchmarking to inform strategic decisions
• Deep understanding of the data center industry, including knowledge of key areas such as colocation, interconnection, carrier hotels, hyperscale data centers, cloud adoption, and sustainability initiatives
• Awareness of regulatory and compliance issues affecting the data center industry, such as energy efficiency standards and data protection laws (e.g., GDPR)
• Awareness of emerging trends impacting data center design and cost structures such as liquid cooling, fuel cells, SMRs and sustainable building materials
• Exceptional written and verbal communication skills, with the ability to synthesize complex data and present insights in a clear, concise manner to stakeholders at all levels
• Strong presentation skills with experience delivering insights to senior executives
• Highly detail-oriented, with a passion for staying current on market and industry trends
• Strong problem-solving and critical thinking skills, with the ability to interpret data and provide strategic recommendations
• Ability to work independently and in cross-functional teams in a fast-paced, dynamic environment

Responsibilities

• Conduct detailed analyses of industry trends, market opportunities, customer demands, and emerging technologies within the global and regional data center markets
• Track industry developments, including regulatory changes, technological advancements (e.g., AI, cloud, edge computing, green data centers), and competitive landscape shifts
• Provide insights into macroeconomic and geopolitical factors that could impact the data center industry and company operations in key markets
• Monitor and analyze key competitors, including their market strategies, pricing models, product/service offerings, partnerships, and expansion plans
• Develop in-depth profiles of key competitors and present actionable insights on their strengths, weaknesses, and strategic initiatives
• Identify competitive threats and opportunities by tracking new market entrants, M&A activity, and customer behavior shifts
• Use various research methods (e.g., secondary research, market reports, financial analysis, industry conferences) to gather quantitative and qualitative data on the data center landscape
• Analyze industry reports, financial statements, earnings calls, and customer feedback to inform business strategy
• Leverage data analytics tools and software to analyze market data and trends, ensuring data-driven insights
• Work closely with business functions (sales, product development, marketing, and corporate strategy) to deliver intelligence that supports decision-making
• Develop forecasts and predictive models to anticipate market developments and competitive moves
• Provide strategic recommendations on expansion opportunities, M&A prospects, and go-to-market strategies based on intelligence findings
• Create regular reports, dashboards, and presentations to communicate market and competitive intelligence to senior leadership and cross-functional teams
• Present actionable insights and intelligence updates to executive teams to inform strategic planning sessions and corporate development activities
• Ensure intelligence findings are integrated into strategic initiatives, including pricing, product roadmaps, competitive battlecards and market entry strategies

Preferred Qualifications

• Knowledge of mergers and acquisitions (M&A) in the data center industry
• Experience with forecasting and predictive modeling
• Understanding of emerging technologies such as AI, 5G, and edge computing and their impact on data centers

Benefits

• Medical, dental and vision insurance
• Flexible spending account options
• Non-accrued PTO
• Company paid holidays
• 401k Retirement Plan
• Short- and Long-Term Disability
• Annual bonus