Senior Analyst, Market Insights

Summary

Join Toast's Market Insights team as a Senior Analyst and contribute to key strategic decisions through data-driven insights and primary market research. You will develop holistic perspectives on complex questions, effectively communicate findings to various teams, and build surveys from the ground up. Responsibilities include managing large datasets, utilizing diverse data sources for analysis and visualizations, and collaborating cross-functionally. This high-impact role offers leadership exposure and the opportunity to drive long-term shareholder value. The ideal candidate possesses a Bachelor's degree, 4+ years of market research experience, and strong analytical and communication skills. The role requires proficiency in quantitative and qualitative research, survey design, and data analysis tools.

Requirements

• Bachelor of Arts or Science and 4+ years of work experience in market research, insights, strategy consulting, or similar job role type
• Proficiency in conducting quantitative and qualitative primary market research
• Ability to synthesize large, disparate datasets into clear, actionable insights for strategic decision-making
• Strong analytical skills in quantitative and qualitative research, survey design, and data analysis, with a foundational understanding of statistics
• Highly skilled in ensuring data quality, identifying outliers, anomalies, and errors in large datasets
• Experience in developing surveys using Qualtrics or similar platforms, including complex survey logic, piping/dynamic fields, advanced cross tabulations and data weighting
• Highly proficient in Microsoft Excel/Google Sheets & Powerpoint/Google Slides
• Demonstrated track record of building in AI tooling/approaches into market research/analysis to drive efficiency
• Strong written and verbal communication skills with a keen business acumen
• Highly proficient in distilling complex information into actionable insights and crafting compelling storylines and recommendations backed by quantitative and qualitative research to drive leadership action
• Highly collaborative with demonstrated experience in cross-functional environments to achieve results in a fast-paced setting
• Exceptional organizational and time management skills, with a proven ability to manage multiple projects, prioritize effectively, and deliver high-quality work under tight deadlines
• Self-starter, detail-oriented, critical, and proactive thinker
• Comfortable with ambiguity and capable of thriving in a fast-paced environment; an outside-the-box thinker willing to explore new approaches
• Enthusiastic, eager to explore, grow, and learn

Responsibilities

• Provide data-driven insights to inform key strategic decision making across the company, with an emphasis on primary market research
• Develop holistic perspectives on complex questions by integrating raw data, primary research (qualitative & quantitative), and secondary research to generate actionable insights and drive business decisions
• Effectively communicate insights, tell stories, and collaborate with Marketing, Product, Sales and various teams across the organization to build Toast’s collective knowledge and drive action
• Build, test, and deploy surveys from the ground up (including questionnaire design, survey programming/testing, sampling parameters, and data cleaning)
• Manage large, complex datasets and serve as the expert for data analysis, cross tabulation, and various market research techniques (regression, segmentation, data modeling etc.)
• Utilize diverse data sources (e.g., Salesforce, Sigma, Snowflake) to extract, transform, and build analyses and data visualizations that address critical business questions

Preferred Qualifications

• Experience building/developing data models with data-based assumptions
• Experience with data visualization and business intelligence tools (Snowflake, Sigma, etc.)
• Strong interest and passion for the restaurant, technology, and hospitality industries

Benefits

• Competitive compensation and benefits programs
• Cash compensation (overtime, bonus/commissions, if eligible)
• Benefits
• Equity (if eligible)
• Hybrid work model