Senior Analyst - Social Listening & Insights

Trailer Park Group Logo

Trailer Park Group

πŸ’΅ $90k-$100k
πŸ“Remote - United States

Summary

Join Mutiny, Trailer Park Group’s integrated creative agency, as a freelance Senior Analyst specializing in social media analytics. You will provide integrated analysis across various measurement frameworks, package and present findings to clients and internal teams, and leverage campaign data for actionable insights. This role requires 6+ years of experience in social media campaign analysis within an integrated marketing agency, expertise in Microsoft Excel, and experience with mainstream social media tracking tools. A love of video games and commutable distance to Hollywood, California are preferred. The position offers a competitive salary, comprehensive benefits, and professional development opportunities.

Requirements

  • 6+ years experience as an analyst using insights and analytics for social listening and impact tracking
  • MUST have experience in social media campaign analysis within an integrated marketing agency
  • Expert in Microsoft Excel for data manipulation, analysis, and charting
  • Experience in mainstream social media tracking tools

Responsibilities

  • Leverage campaign data and analytics to glean actionable insights into campaign performance
  • Analyze scenarios to assess the impacts of audience selection, media choice, and production choices on campaign performance
  • Employ strong social listening skills: using tools, queries, data cleaning, etc
  • Leverage paid/owned/earned measurement using native tools and 3rd party tracking (Facebook Insights, Twitter Analytics, Site Analytics, Paid Display, Social Listening, etc.)

Preferred Qualifications

  • Integrated marketing agency experience
  • A love of video games, including FPS games
  • Candidates living within commutable distance of Hollywood, California

Benefits

  • Unaccrued time off
  • Sick time
  • Paid company holidays
  • Medical/dental/vision insurance
  • Life insurance
  • Disability insurance
  • Maternity/paternity benefits
  • 401(k) for regular full-time employees
  • Other perks
  • Bonus compensation (for certain roles)
  • TPG Academy (a full suite of learning experiences and development programs)

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