Senior Brand Manager

Summary

Join Darkroom, a fast-growing omnichannel marketing agency, as a Senior Brand Manager! You will develop and execute go-to-market strategies for brand clients, working cross-functionally with growth and strategy teams. This remote role, open to Pennsylvania, New York, and Florida residents, requires 3-4 years of brand management experience with Amazon Seller Central and Vendor Central, and 1-2 years of client-facing experience. You will manage client relationships, product catalogs, and sales forecasting, while implementing marketing roadmaps and analyzing market trends. Darkroom offers competitive salaries, unlimited vacation, remote work, comprehensive health and wellness benefits, a 401k program with company match, equity incentives, and flexible parental leave.

Requirements

• Have a minimum of 3-4 years of experience in a brand management role with the Amazon Seller Central and Vendor Central channels and E-commerce marketplaces
• Have 1-2 years of client-facing experience
• Have the right to work within the United States

Responsibilities

• Execute brand strategy including channel selection, product strategy, pricing strategy and go-to-market approach
• Coordinate with the Director of Marketplaces to maintain quality control of the catalog, ensuring all information is accurate and that product and pricing updates are consistent across Amazon’s marketplace
• Measure and report on category/item performance as well as provide suggestions on continuous improvement strategies to improve catalog performance
• Build client relationships through consistent and frequent communication, making sure output is in line with client expectations. Manage and execute client agenda
• Maintain accurate catalog of various client products through product catalog uploading via vendor portals
• Identify and report opportunities for product sales conversion using merchandising, enhanced content and A/B testing
• Manage forecasting of annual sales, management of inventory planning & replenishment
• Implement marketing roadmap and program innovation to drive this vision using Promos, Coupons, CPC ads, Display ads
• Work closely with PPC Manager to set ACOS/TACOS goals in line with client expectations
• Performing market research; Monitor trends and keep a close eye on competitive products in the marketplace; Analyze brand positioning, consumer insights and other various data including, but not limited to sales trend, conversion rates and return trends

Preferred Qualifications

• Experience in the following categories: Beauty, Supplements, and Specialty Food
• Experience with digital assets, A+/EBC content, SEO, Copywriting and Parent/Child Variations
• Experience with Walmart.com
• Strong understanding of eCommerce Metrics and use of data
• Experience building processes and reporting that allow your efforts to impact brands at scale
• Entrepreneurial, self-starter seeking to grow our clients business and drive positive results

Benefits

• Unlimited Vacation Policy and Holidays
• Remote-first culture
• Company-sponsored medical, dental, and vision benefits
• After one year with Darkroom, we deliver a robust 401k program with company match, equity incentives, and a profit-sharing opportunity
• Endless opportunities for growth
• Flexible parental leave benefits