Senior Brand Partnerships Director

Howl
Summary
Join Howl, a creator-first social commerce platform, as a results-oriented Senior Director to grow key accounts and operationalize the go-to-market strategy. Partner with industry-leading brands and retailers, leading performance marketing efforts and directly influencing millions of dollars in revenue. Develop and nurture successful partnerships, identifying growth opportunities and operationalizing them to meet ambitious revenue goals. Provide strategic reporting, draw actionable insights from data, and master the Howl platform to educate clients and provide feedback. Unlock revenue opportunities, identify new revenue streams, and execute campaigns creatively. Collaborate with cross-functional teams and serve as the primary client contact, driving loyalty and an excellent client experience. This role requires domain expertise in marketing strategy, digital customer success, and high-growth tech startups, along with excellent communication, problem-solving, and analytical skills. The ideal candidate will have substantial experience managing enterprise-level accounts and a start-up mentality.
Requirements
- Domain expertise in a combination of the following: Marketing Strategy (including a keen understanding of PR, Influencer, Affiliate and Performance Marketing tactics, challenges and returns across the marketing funnel), Digital/Technical Customer Success, high-growth tech startup
- Excellent communication skills: You effectively collaborate with clients, including senior stakeholders, to educate on the Howl value proposition and drive results
- Strong problem solving and analytical skills: You can work with complex data and build excel models to draw actionable insights and make decisions
- High-level of comfort upselling and cross-selling: You identify and close growth opportunities quickly
- Equal parts strategic and operational: You love to roll up your sleeves and dive into account strategy and campaign set-ups when necessary
- Start-up mentality: You understand that in start-ups we have to keep a flexible, nimble mentality, wearing multiple hats as we test opportunities, create replicable processes, and drive client value
- Substantial experience managing enterprise level accounts for retailers and brands (like Walmart, Samsung, Best Buy)
- Must be US based
Responsibilities
- Own top-line account health and revenue goals for your collection of clients leading with a customer-centric, growth-oriented approach to develop and nurture successful partnerships
- Partner with client stakeholders on marketing teams at category-leading brands and retailers to identify opportunities for growth and operationalize them in order to meet ambitious revenue goals, drive a strong client return and achieve their marketing objectives
- Provide strategic and high level reporting on your business and draw actionable insights from the data to inform creator strategies and recommendations
- Master the functionality of the Howl platform, educating clients to increase feature adoption and providing feedback on platform improvements and new features to the product team
- Unlock revenue and budget opportunities with clients
- Identify and test new revenue streams and engagement opportunities for your accounts
- Conceptualize and execute campaigns on Howl, working creatively with internal and external partners on optimizing campaigns, including components that attract new creators to the clients program
- Collaborate with cross-functional teammates to tackle technical, strategy, and operational projects and resolve issues as they arise while elevating risk to leadership as needed
- Serve as the clientβs primary point of contact, helping to drive loyalty, stickiness, and an excellent client experience end-to-end
Benefits
- Market competitive and pay equity-focused compensation structure
- 100% paid health insurance for employees with 80% coverage for dependents; with FSA and HSA compatibility
- 100% coverage of Teledoc services & One Medical memberships for employees and dependents
- Flexible PTO and 20 days paid Holidays
- WFH stipend
- Retirement planning- 401k through Empower
- Talkspace membership
- Paid parental leave of 12 weeks for all new parents