Senior Content Marketing Manager

Summary

Join Postman as a Sr. Content Marketing Manager and play a key role in shaping our global developer audience's journey. You will lead and execute content initiatives across various channels, aligning with business and GTM goals. This role demands a strategic and analytical mindset, proven creative excellence, and expert cross-functional collaboration. You will manage the entire content lifecycle, from ideation to distribution, and continuously optimize performance. The position is remote, based in the United States, and offers a competitive salary and benefits package. Postman embraces a hybrid work model for select locations.

Requirements

• 5+ years of experience building and servicing content strategies across a variety of channels: SEO , email, social, web, webinars, case studies, etc
• A hyper strategic and analytical mindset for content creation and distribution
• Solid creative chops: you don’t need to be an expert in everything, but you need to have a demonstrated record of creative excellence as an IC
• An ability to move quickly but remain focused and prioritize ruthlessly
• Expert-level cross-functional collaboration

Responsibilities

• Work in tandem with the Head of Content and cross-functional teams to prioritize and service a pipeline of content initiatives that fuel business and GTM goals
• Lead the charge on shaping and implementing multi-channel content strategies that touch everything from SEO to email, blog, thought leadership, social, influencer, web, community and more
• Manage the entire content lifecycle, from ideation and creation to approvals and distribution across various channels
• Work with channel owners across the entire ecosystem to shape and iterate creative strategy to drive results for owned initiatives
• Continuously analyze and optimize content performance metrics, leveraging data-driven insights to refine and evolve the content strategy for maximum impact
• Stay deeply immersed in industry trends, emerging technologies, and best practices in the developer and API universe to ensure that Postman’s content remains relevant and valuable to our target audience

Benefits

• Full medical coverage
• Flexible PTO
• Wellness reimbursement
• A monthly lunch stipend
• Wellness programs
• Creche allowance
• Frequent and fascinating team-building events
• Donation-matching program