Senior Customer Lifecycle Marketing Manager

Summary

Join Owner.com, a rapidly growing, remote-first company, as a Senior Customer Lifecycle Marketing Manager! You will own the post-signup customer journey, building and executing a holistic communication strategy across multiple channels. This role requires strong collaboration with various teams, including Product Marketing, Product Management, Customer Success, and Growth. You'll leverage data and creativity to improve customer satisfaction, reduce churn, and accelerate time to value. The position offers a competitive salary, comprehensive benefits, and the opportunity to work remotely from anywhere in the United States. Owner.com is a leading platform for restaurants, and this role is crucial to their continued success.

Requirements

• 5+ years in Lifecycle Marketing or Product Marketing, ideally in a SaaS or tech-enabled environment
• Proven experience building end-to-end customer journeys with a mix of creative and data-backed strategy
• Ability to write and edit compelling copy, manage light design work, and uphold strong storytelling across touchpoints
• Familiarity with HubSpot or similar platforms to build and deploy multi-channel programs
• Strong collaborator who can partner across teams to align on messaging and customer experience
• Experience working in or marketing to non-tech audiences at scale

Responsibilities

• Take full ownership of post-signup customer lifecycle marketing, from onboarding to re-engagement and retention
• Build and own a holistic customer communications strategy across multiple channels, ensuring consistency and alignment across Product, Customer Success, and Customer Onboarding
• Lead initiatives to accelerate time-to-onboard, improve customer satisfaction, and reduce churn
• Partner with CS to create high-quality reporting-style deliverables
• Be a strong voice on copywriting, tone, and message clarity—ensuring that all messaging reflects the brand and meets the customer where they are
• Build in Hubspot, and support automation across email, in-app popups, webinars, and more
• Champion high-impact initiatives that help customers get value from Owner at scale

Preferred Qualifications

• Someone who has seen what great lifecycle marketing looks like, even if they haven’t owned it all before—and is ready to figure things out
• A self-starter with a growth mindset—we’re hiring for trajectory, not just experience

Benefits

• The estimated base salary range for this role is $140,000 - $160,000 USD, plus a generous pre-IPO equity package
• Comprehensive health coverage
• Work from anywhere (remote-first workplace)
• Unlimited PTO - plus extra fun perks!