Senior Demand Generation Manager

Summary

Join Limble's marketing team as a Senior Demand Generation Manager and play a pivotal role in developing and executing multi-channel demand generation strategies. You will collaborate with sales and product marketing, lead A/B testing, create nurture sequences, support ABM initiatives, and conduct market research. The ideal candidate is data-driven, creative, and has a proven track record of successful marketing campaigns. This is a fully remote position offering a competitive salary, stock options, and various benefits. You will be responsible for developing and implementing demand generation campaigns, working with marketing partners, and integrating a happy customer base into outbound campaigns. The role requires 5+ years of B2B SaaS demand generation experience and exceptional analytical skills.

Requirements

• 5+ years of experience in B2B SaaS demand generation
• Exceptional analytical skills with ability to interpret data and translate into insights
• Strong organizational skills with capability to prioritize and manage multiple projects simultaneously
• Excellent written and verbal communication skills, able to craft compelling narratives that resonate with target audiences

Responsibilities

• Develop and implement bespoke demand generation campaigns across channels
• Collaborate closely with sales and product marketing, to align messaging, strategy, and execution
• Work with marketing partners to create and analyze performance metrics
• Lead A/B testing initiatives to continuously refine messaging, targeting, and channels
• Create nurture sequences for target segments, campaign responses, and accounts
• Support account-based marketing (ABM) initiatives to penetrate key strategic accounts
• Conduct market research and competitor analysis to identify trends and inform campaign strategies
• Work with third party partners to create top of funnel content and campaigns
• Integrate an extremely happy customer base into your outbound campaigns
• Willingness to jump in and use your experience to help scale the demand generation function, we are growing fast and need your expertise to help us scale

Preferred Qualifications

• Experience implementing and optimizing ABM strategies
• Familiarity with analytics and data visualization tools like Tableau

Benefits

• $110,000 - $150,000 OTE (Please note that while we post the full range, most offers will fall closer to the midpoint, based on experience and qualifications)
• Fully remote position
• Stock options
• Flexible PTO
• 11 paid company holidays
• Paid parental leave
• Health, Dental, and Vision insurance
• Employer-paid Basic Life insurance and Short-Term Disability insurance
• Company contribution match for HSA and 401(k)
• Monthly employee wellness stipend
• Professional development stipends
• Pet insurance