Senior Director of B2B Marketing

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DeleteMe

📍Remote - United States

Summary

Join DeleteMe, a leader in proactive privacy protection, as a Senior Director of B2B Marketing. You will lead the development and execution of the go-to-market and demand generation strategy across all business customer segments, owning the B2B marketing funnel. Responsibilities include building integrated campaigns, partnering with Sales, driving pipeline growth, managing a team, and overseeing content creation. You will need 10+ years of B2B marketing experience, including 3+ years in a senior leadership role within a SaaS or cybersecurity company. A strong analytical mindset, excellent communication skills, and deep understanding of enterprise buying cycles are essential. DeleteMe offers comprehensive health benefits, a flexible schedule, 100% work from home option, generous 401k matching, paid time off, and more.

Requirements

  • Minimum of 10+ years of progressive B2B marketing experience, with at least 3 years in a senior leadership role within a SaaS or cybersecurity company
  • Proven success developing and scaling marketing programs that directly impact pipeline and revenue
  • Experience building and leading high-performing teams across campaign, content, and field marketing functions
  • Strong analytical mindset—you can define, track, and act on the right data to drive performance
  • Excellent communication, storytelling, and cross-functional collaboration skills
  • Deep understanding of enterprise buying cycles and how to tailor marketing to multiple personas
  • Familiarity with modern B2B marketing technology stacks (e.g., HubSpot, Salesforce, ABM platforms, marketing automation tools)
  • This role requires domestic and international travel. All standard travel expenses will be covered in accordance with the company's travel reimbursement policy

Responsibilities

  • Develop and lead DeleteMe’s B2B marketing strategy, including positioning, segmentation, and value prop development for target business audiences
  • Build and execute integrated campaigns across channels to drive awareness, engagement, and qualified pipeline
  • Partner closely with Sales, Product Marketing, and RevOps to ensure tight alignment between marketing programs and revenue goals
  • Manage and mentor a high-performing team of B2B marketers, fostering a culture of ownership, creativity, and accountability
  • Own reporting and optimization of the B2B marketing funnel; define KPIs and use data to continuously improve performance
  • Oversee creation of B2B content and collateral, including case studies, product one-pagers, email journeys, webinars, and sales enablement tools
  • Stay current on industry trends, competitor strategies, and customer needs to inform marketing priorities and innovation

Benefits

  • Comprehensive health benefits
  • Flexible schedule
  • 100% work from home
  • Generous 401k matching
  • Paid time off
  • 12 company-paid holidays
  • Gym membership reimbursement
  • Birthday time off
  • Child care expense reimbursement

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