Senior Field Marketing Manager

Summary

Join Amplitude's EMEA Field Marketing Team as a Senior Field Marketing Manager and own the regional marketing strategy for the EMEA Central market (DACH, Middle East & Africa). You will create and execute comprehensive marketing strategies, partner with Account-Based Marketing (ABM), organize events, build engaging campaigns, leverage data for insights, and collaborate with cross-functional teams. Success requires 5+ years of relevant experience in event management, ideally in DACH or Middle East & Africa, fluency in English, and a proven track record in a high-growth B2B SaaS environment. You'll need strong analytical skills, experience with global teams, exceptional project management skills, and the ability to travel up to 35%. Experience with Marketo and Salesforce is preferred.

Requirements

• 5+ years relevant experience managing strategy and execution for onsite and virtual events, ideally in DACH and/or Middle East & Africa
• Fluent in English
• Proven track record of having worked in a high growth B2B SaaS environment, with a “builder” mindset
• A passion for metrics and data with a strong ability to provide insights, analyze programs and campaign performance to influence decisions
• Experience working with global teams and external partners, with a proven ability to build collaborative relationships
• Self-starter with desire to thrive in a fast-paced growth environment
• Exceptional project management skills coupled with a meticulous desire to manage project timelines and deliverables
• Ability to travel up to 25-35% of the time for events

Responsibilities

• Own the creation and execution of a comprehensive regional Marketing strategy for the EMEA Central market, which includes DACH, Middle East & Africa
• Partner with Account-Based Marketing (ABM) to align strategies and ensure the success of account-specific initiatives
• Organize third-party, and first-party events, including online events and in-person events that drive MQLs and sales pipeline, as well as bespoke events for high-priority accounts
• Build engaging onsite activation, automated email campaigns, and landing pages to achieve registration and attendance goals
• Leverage data and insights to understand regional nuances, identify gaps/opportunities, define target audiences, explore new markets, and report on impact
• Collaborate tightly with Sales, SDRs, Campaigns, Comms, Partners, Partner Marketing and other cross-functional teams to establish Amplitude as the leading #1 Digital Analytics Platform across the EMEA Central region
• Share best practices and insights from the region with other markets across Europe

Preferred Qualifications

Experience with Marketo and Salesforce